1st option - exact domain with .**/.cc/.me.uk I am found a very good niche where i want to start my website, the problem is that there's no EMD available for my keyword but there are few extensions available .**, .cc and .me.uk 2nd option keyword + extra character So what exactly should i do, pick the exact domain or should i use my keyword + and extra character, such as keyword1 ? 3rd option keyword + extra keyword To add another keyword to the current niche, it is a good ideea or not? If anyone faced this problem let me know what solution did you had for this sort of situation.