Hello BHWers, My question today is regarding EMDs. As far as i've read, big G is not in the mood for EMDs, meaning that if you are ranking for a kw and you have the kw as your title, you'll have it harder to rank or something. Could someone verify if this is true? I also want to ask, when you say Exact Match Domain, how much of an exact match are we talking about? For example, if we are ranking the kw FIREWORK, would the domain FIREWORKER.com be considered as an EMD for containing the kw within the name? Thanks in advance!