Email open rate 90% decrease

Autistic Tactics

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I'm new to email marketing, so pretty much I just followed the template that worked well form the first time.

The mail I sent is short and features the next Volume 1,2,3 etc. in our product series. For some reason our third mail absolutely failed and it follows the same template our that has worked incredibly well in the past.

Each mail includes a free demo link and a button that links to the full product. Of course graphics, links etc are updated for each mail sent. Why are my open rates droppign this bad?
 
You are obviously sending users follow-up emails that aren't enough appealing for them, and the reason for that may be that you aren't giving them some new info or something that they haven't already read in the previous messages. It's really hard to keep someone's attention so your next emails must contain something valuable for users, like some product reviews, case studies, coupons, or anything else that would catch the user's eye and make him/her open the email and see what's in it.
 
May i ask which provider you are using since we are looking for a new one
 
You are obviously sending users follow-up emails that aren't enough appealing for them, and the reason for that may be that you aren't giving them some new info or something that they haven't already read in the previous messages. It's really hard to keep someone's attention so your next emails must contain something valuable for users, like some product reviews, case studies, coupons, or anything else that would catch the user's eye and make him/her open the email and see what's in it.
Each mail in this series comes with a freebie. I'll take your advice and send out a free coupon code to test your input. Appreciate the advice
 
Ddid you mention freebie in the emails somewhere?
 
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