i don't dropship tbh. I dunno if I'm in the position of giving u a piece of advice. but based on my humble knowledge. firstly, people are promoting their products on Facebook. running ads on Facebook will cost u less than what it costs u on google. Google Adwords is hella expensive. especially for u if u're just starting out. + u have to test multiple products on different audiences. it's all about testing. Try to check ur store/ads/product. u will learn from failing and losing money (this is something that i tell myself too. because it's a fact). Anyhow, good luck in ur journey towards financial freedom.
PS: for Instagram try getting shoutouts from influencers or other pages. i rarely see people running ads on insta at the beginning. i dunno. Go search for more information about it.