doubt about anchor text in link building

Discussion in 'White Hat SEO' started by CopenhagenArt, Apr 26, 2016.

  1. CopenhagenArt

    CopenhagenArt Newbie

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    does the anchor text have to have the keyword for what i am ranking?

    does the whole text have to have the keyword also or only the anchor text matters?
     
  2. LuckyCharm007

    LuckyCharm007 Jr. VIP Jr. VIP

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    Whole text. I wouldn't use the keyword for most of my anchors. Try to keep exact match below 5%, partial match below 20%. Rest should be naked, branded & generic
     
  3. SargentoVoight

    SargentoVoight Junior Member

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    Te recommend that keyword, will find the rest not always repeated but if some times I would say that a two or three. Best regards
     
  4. xpression50

    xpression50 Jr. VIP Jr. VIP

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    Another good idea for you would be to check out what the top 3 competitors are doing with their anchor text percentages using a backlink checker like majestic