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Double Your eBay Sales In 30 Days!

Discussion in 'Ebay' started by Wellness, Dec 27, 2015.

  1. Wellness

    Wellness Newbie

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    First, and as important to your success as anything you learn here, is clearly understanding how eBay users find things to spend their money on.


    No matter what type of buyer they are, no matter where they come from, they all use the same tool to find auction ads;


    "They use the search bar to type in general terms..!"


    Very rarely do buyers check the "Search Title and Description" checkbox and start browsing the more specific results. Heck; the checkbox isn't even an option on the front page of eBay, you actually have to do an "Advanced Search" to even have that option. This just confirms the importance of your title keywords.




    Some do browse categories rather than search, but we're mainly concerned with general majorities here, not exceptions to the rule.


    In case you're unaware, this means that most searches are ONLY CHECKING YOUR TITLE, not the words in the description area of your ad!!!


    Experience tells me that, since you now know this, you are actually way ahead of 70% of the other eBay sellers out there; and that's a very conservative estimate..!


    Now that you have a clear understanding of the importance of your title keywords, here's a priority list for precisely picking the right ones for each of your ads:


    Take these rules literally, but understand that each of these will not apply to every ad that you run. You have a maximum of 55 characters allowed for your title and just try your best to achieve as many of these as possible in this limited space.


    1. Obvious keywords that are specific to the product you're selling and make sure that they are spelled correctly.


    2. One or Two misspellings of the obvious keywords from the last rule. (Google says that 33% of all searches are misspelled) ...CATCH THAT? One Third! Don't Forget This Part.


    3. One or Two general eBay keywords such as "nr", "n/r", "no reserve", "free shipping", or "lot". These are keywords that a lot of pro buyers search for.


    4. Other general keywords like "new", "free", "excellent", "pc", "usb", "dvd", "wholesale", or "supplies". You can only use ones that are relevant to the product you're selling, but these are very powerful.


    Now, take these rules and create a list on a piece of paper each time you're about to list an ad. Usually the list is way too big to fit into the title. Once your list is done, start narrowing down the list using the priority structure that I just gave you until they do fit into the 55 character limit.


    If you have more than one of the item to sell and intend to list multiple copies of your ad, be certain to take the time to create different titles for each one!!! If you don't, and you just use the same title for each copy; you're just wasting money. Multiple versions of the same ad with different titles for each can really increase your traffic.
     
  2. Euphorix

    Euphorix Supreme Member

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    I hear that 87% of percentages are made up.


    On a more serious note, pretty decent post. I disagree with #'s 3 & 4 but you're right in saying that titles are vastly important
     
  3. mirrorer

    mirrorer Jr. VIP Jr. VIP

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  4. Eagle Eye

    Eagle Eye Senior Member

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    thank god we have guys like you who catch other dudes posting other peoples stuff.....
     
  5. Wellness

    Wellness Newbie

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    That article is officially mine ;)
     
  6. shadowmyst

    shadowmyst Newbie

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    Sure it is. And somehow almost 6 years later, it's just now made it's way onto BHW.
     
  7. Wellness

    Wellness Newbie

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    Yes, sure it is.
     
  8. Breadwinner1

    Breadwinner1 Newbie

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    So many losers on this site it's not even funny
     
  9. philly guy

    philly guy Newbie

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    sounds like bs to me
     
  10. awmproxy

    awmproxy Jr. VIP Jr. VIP

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    I find point 2 irrelevant. I heard that pro buyers might look for spelling mistakes to get an action with less buyers and a better price accordingly. If we target that 70% per cent of casual buyers who do not go further than the first page - won't they skip the titles with mistakes? Those will look too unprofessional and untrustworthy.