1. This site uses cookies. By continuing to use this site, you are agreeing to our use of cookies. Learn More.

dominating a keyword on a national basis

Discussion in 'Black Hat SEO' started by nonai, Apr 30, 2014.

  1. nonai

    nonai Power Member

    Joined:
    Oct 10, 2013
    Messages:
    524
    Likes Received:
    63
    there is a keyword for which the results depend on your location. so if I change my location in settings and google the same keyword, the results are completely different, it shows the offices that are close to that zip code.

    For the purpose of this question, I will assume the keyword is "cheap florist"

    I want to dominate this niche on a national level. so if someone in philadelphia googles "cheap florist" or "cheap florist Philadelphia" I want to show up. If someone in Dallas TX google "cheap florist" or "cheap florist dallas" I want to show up.

    Should I have separate EMD sites for each city? for example cheapFloristDallas.net cheapFloristPhiladelphia.com

    OR should I have one site cheapFlorist.net and then subdomain the different cities?

    I personally want to do the second option because it would be easier to manage, but I think the first option is more likely to work. am I right?
     
  2. sikandar

    sikandar Senior Member

    Joined:
    Mar 15, 2008
    Messages:
    1,097
    Likes Received:
    1,003
    You should try to rank for the keyword for every major city by creating separate pages for each city and doing SEO on them. Then, your site would show up on Google regardless the city in which you are accessing the web.
     
    • Thanks Thanks x 3
  3. tiagorossi

    tiagorossi Junior Member

    Joined:
    Aug 2, 2011
    Messages:
    150
    Likes Received:
    43
    Check and see, dont use subdomains, use pages.
     
  4. tony_d

    tony_d Elite Member

    Joined:
    Jun 22, 2013
    Messages:
    2,581
    Likes Received:
    3,164
    Location:
    1600 Amphitheatre Parkway, Mountain View CA
    I use subdomains for that very purpose, and they continue to perform well.
     
    • Thanks Thanks x 1
  5. nonai

    nonai Power Member

    Joined:
    Oct 10, 2013
    Messages:
    524
    Likes Received:
    63
    so you mean I should do domain.com/chicago instead of chicago.domain.com ?
     
  6. nonai

    nonai Power Member

    Joined:
    Oct 10, 2013
    Messages:
    524
    Likes Received:
    63
    you mean domain.com/chicago or chicago.domain.com ? is subdomain better than subpage?
     
  7. tony_d

    tony_d Elite Member

    Joined:
    Jun 22, 2013
    Messages:
    2,581
    Likes Received:
    3,164
    Location:
    1600 Amphitheatre Parkway, Mountain View CA
    subdomain.domain.com is a subdomain.

    I don't know whether subdomain is better than a page. I don't see that it would be. FWIW though, Cutts has said they're treated much the same way.
     
  8. nicknick

    nicknick Regular Member

    Joined:
    Aug 23, 2009
    Messages:
    307
    Likes Received:
    94
    I would only do a subdomain if you actually had a brick and mortar location in each of the cities you are targeting. That way each office could manage their own subdomain and tailor it better to the city and its clients. If you are just based in one city but want to rank for others just go create a page for each city on your existing site. Do not just copy and paste the same content on each city page though make sure its unique.
     
  9. nonai

    nonai Power Member

    Joined:
    Oct 10, 2013
    Messages:
    524
    Likes Received:
    63