Hi guys, I am trying to build a local directory on a specific domain where there is little SEO competition. There is currently only one real competitor who has 3 directories on differents domains. Sometime up to 3 results are displayed by google for a domain, sometime only 1. I would have several questions for you if any of you could answer ! 1/ In order to maximize the share of traffic for all the page, what is the best strategy ? Knowing that I already built a directory on this market, and without doing anything it appears on some results between position N°2 and 10, sometime with several results displayed from my domain for a given keyword): -A : concentrate all my effort on only 1 directory and get it to the first page (however i doubt i will ever get sitelinks since it will be a local directory, hence whtih long tail traffic and I read that sitelinks only appear for high traffic keywords (is that right) -B : build let's say up to 5 directories and try to get all the SERP positions (classical domain clustering) ? 2/My competitors' directories sometimes display up to 3 differents URL in SERP for a given keyword : how do I manage to do this in a consistent way ? (is it possible ? is it base on PR or something else ? I read that google display differents results in SERP if he thinks that they are "relevant", but that is not very clear. Should I create for a given keyword several non duplicated version of the same page with differnet URL such that google thinks they are all relevant ? 3/How to avoid being spam reported on that ? Especially, is it stupid if I decide to create let's say 5 different directoires (with different CSS, html, content etc...) to link them to the same Google Analytics account or will this have no effect ? I would really need you help on these 3 points !