Does PPC/AdWords Work For You?

I just set up a campaign for a Clickbank product that is supposedly converting 1 out of 4. Well I set up an account today to run $50 a day and use up my $50 voucher from HostGator in one day.

I've had 69 hops and 0 sales. How long does it take for a sale to show?

Hi,

I'm just getting into the PPC game, too. So therefore I'm in no postion to give you tipps. But I had my failures, too and am curretnly building a new campaign being a lot smarter then while doing my first campaign.

Those results can't tell you if your campaign is bad or not although if your a noob it probably is. No offense. Result are significant after going for a week at least. Also keep in mind to track and split test as much as you can and try to get lower bid prices targeting other related keywords (<- might be wrong). 69 hops for 50 bucks isn't too bad but you do better .

Also you might want to try things like hexatrack or keyword spy to see what your competitors are doing to give you an idea how things work.

Here the standard PPC talk some member will post if I don't: blah blah blah you gotta lose money to make money..... blah blah blah if your dependent to get fast result and ROI then PPC is not for you and so and so forth ... There is truth to those words but don't overrate them.

PPC/PPV is the easiest way to get affiliate sales for a noob in my opinion but you pay for it. A lot of campaigns are bad ROI in the beginning. Your job is to change to become succesfull ones. Don't be down because you haven't seen that sale. Either stop if you don't have money to invest or go on split testing and spying on your competitors.

Hope this helps. Keep in mind every post coming after this is probably more qualified and experienced than mine.

killahbee said:

Hi,

I'm just getting into the PPC game, too. So therefore I'm in no postion to give you tipps. But I had my failures, too and am curretnly building a new campaign being a lot smarter then while doing my first campaign.

Those results can't tell you if your campaign is bad or not although if your a noob it probably is. No offense. Result are significant after going for a week at least. Also keep in mind to track and split test as much as you can and try to get lower bid prices targeting other related keywords (<- might be wrong). 69 hops for 50 bucks isn't too bad but you do better .

Also you might want to try things like hexatrack or keyword spy to see what your competitors are doing to give you an idea how things work.

Here the standard PPC talk some member will post if I don't: blah blah blah you gotta lose money to make money..... blah blah blah if your dependent to get fast result and ROI then PPC is not for you and so and so forth ... There is truth to those words but don't overrate them.

PPC/PPV is the easiest way to get affiliate sales for a noob in my opinion but you pay for it. A lot of campaigns are bad ROI in the beginning. Your job is to change to become succesfull ones. Don't be down because you haven't seen that sale. Either stop if you don't have money to invest or go on split testing and spying on your competitors.

Hope this helps. Keep in mind every post coming after this is probably more qualified and experienced than mine.

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Thanks for your help, but what doesn't make sense to me is this:
If everyone else is getting 4 in 1, what am I doing wrong?

hwolfpack6 said:

I just set up a campaign for a Clickbank product that is supposedly converting 1 out of 4. Well I set up an account today to run $50 a day and use up my $50 voucher from HostGator in one day.

I've had 69 hops and 0 sales. How long does it take for a sale to show?

Click to expand...

Huh? Is this campaigns supposed to convert at a rate of 25%? :yield:

I think it's impossible for a sale campaign, and very difficult to achieve for a lead one.

ppc is my main income, so i know what im doing.
had a bad month, i try to find 3 new campaigns a month, and usually 1 or 2 turn profitable.. i tried CB, and i just found it isnt as profitable for me as i thought it would be but i know there's potential in it, but here's a lesson ive learned when it comes to cb that made my failed campaigns become break even/tiny profit..
cpa = high cpc but ultra targeted visitors
why shouldnt cb be the same? ppl always try and rely on what the advertiser says the conv rate is. but guess what... if u send 100 ppl who dont give a shit about dieting to fatloss4 idiots, u wont convert. period.
dont listen to the advertiser bullshit, its meant to get more affiliates to promote it (u were interested werent u?)

Frankie4Fingers said:

Huh? Is this campaigns supposed to convert at a rate of 25%? :yield:

I think it's impossible for a sale campaign, and very difficult to achieve for a lead one.

Click to expand...

yesterday i had 6 clicks, 2 sales. its possible.



p.s. im reading a couple of adwords books now, when im done with them and make sure it has good quality info in them, ill put em up for download, u'll def learn alot

My first dive into adwords was luckily an even break for me. I was doing a CPL offer on auto insurance, spent $20 and got 2 leads for $22 or so. I was an idiot, and was direct linking, so google eventually slapped me across the face for it. Since then I've probably tried a dozen different campaigns, and haven't had any successes. Does that mean i suck at adwords? Possibly. Does it mean that I probably chose bad offers? Yeah, most likely. So I guess the best idea is to do the research on your niche's landing pages. Look at the top placements and see what they are doing that keeps them there and keeps them profitable. First copy their techniques and ads, and then get creative.

Oh, and another time I had an auto quote offer running on YSM. I made $60 one day, then $90 the next. After that, I was getting clicks and NO leads. Was my network scrubbing? It's possible. I was getting up to a 30% conversion rate on thursday and friday, and then it dipped to 10% and less after that. I tried running it again, and got absolutely zilch. I was too sloppy in my setup and I was unable to determine the source of the conversions. USE subIDs. Those rock. Different ad group per keyword, different sub ID per adgroup. It might take a fucking long time but if you can do it, it's a good idea.

I think I'll stick to bum marketing, CL, and cookie stuffing in the future

hwolfpack6 said:

I think I'll stick to bum marketing, CL, and cookie stuffing in the future

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Creating passive, free income and then spending some of it on PPC will be the safest route. I took a not so safe route and spent money I didn't have on PPC advertising because I was confident in myself.

for me adwords is a gamble.. and it seems like once you do find campaigns that make you some good return on your investment. Google starts jacking up the cost per click.

There are many elements to test and split test with ppc campaigns, including your landing page, title, ads, bids, keywords (broad match, exact match and phrase match)....etc.

Then after all of that, there is A CHANCE that the campaign MIGHT be profitable. That is why I suggest you pickup 5-6 of the most converting products as claimed by your network and setup 5-6 diff campaigns for them. One of them would be profitable and the others not.

Also 1 sale out of every 4 visitors is an exaggeration for a sale product. I suggest to double check and if possible choose a high converting CPL offer from a CPA network that doesn't shave you a lot. Much easier than ClickBank.

Also the commission payout amount is important. Many people just jump and pick products that pay $20-$25 per sale from clickbank ..."oh! it's a cool product! $25 commission ... it ... makes your car run on water!" or whatever, and they try to market that via ppc thinking it is profitable!

Not necessarily... if it only pays $20-$25 per sale, then think about the cost per click you are spending to get those visitors. If a decent conversion rate for a sale product is 1% (which is decent), then that means you need to bid below $0.3, just to break even! And for anyone who has been in adwords you know... well,,,,ehhh... it is not that easy to get visits for that low bidding... it is possible, but not likely and hard.

So pick a product that pays at least $30 and also try to negotiate with the network to increase your payout rate if possible.

Another huge element is keyword research. If this is not done properly, you are wasting your time and you better roll up your dollar bills, make cigarettes out of them, enjoy smoking them and watching the smoke rise. Nice view and much better feeling and taste!

Lastly, try to budget at least $500 only for testing. The testing phase will determine which combination would be a winner for your campaign... and if the campaign is profitable in the first place. Don't be afraid to lose that. You are getting info.

PPC does need balls and a good capital to burn first. If you have neither, stick to somethign else.

you might wanna set up using MSN Adcenter as well... it allows direct linking just like the good old adwords days.. Adbrite is also something to consider if u into PPC .. they are all cheaper then adwords and penalty for mistakes are not as great !

There is some great info in this thread, read, learn, experiment but ALWAYS track your results... and always split test and refine, refine, refine...

Adwords is like a very complex jig saw puzzle... once it comes together it is beautiful, but till then it can and often is a jumbled mess.

Watch your budget crefully, track your results and tweak your landing page.

it actually depends on your product. If its a product that no1 can get free info of and is affordable, you will make a sale. If the product has a connect with the customers or answers the questions in the mind of the consumers then you will make quick sales but 1 out of 4 is next to imposssible on a long term basis

Yeah, thanks guys. This just isn't for me...I figured it was a lot easier than I expected...literally you set up a campaign for any products and you get sales. I guess it's not that easy. I don't have the moolah to spend on PPC being a 16 year old kid...so I'll hold off on this stuff.

I want to make Adwords my main income, because all the other money making methods seem so unstable. On the other hand,it seems like Adwords is also a great way to burn money, so i'm confused.

So how much do you guys earn with adwords and how long did it take you to earn that much?

I just landed a job doing internet adverting. This businesses is worth over 10 million$ and my budget for adwords is 10k a month. We only sell one product and we know that there is a market out there, we just need to tap it. For the past week i have just been researching the best keywords, costs, traffic, competitors, markets(geographicly), trends and so forth. To start making money you have to put some skin in the game. 20 bucks wont do a thing. You can even do research on what keywords concert or not. This is all a learning experience because everything is differnt. Hey, if it was easy everyone would be doing it and making money. I have a meeting with an account manager from google on monday. It should be interesting and once i launch this campaign i'll see how it works out.

Please keep us posted and if you learn any good trick or tips please share them. If you don't want them public please PM me. Good Luck!

itsthewin said:

I just landed a job doing internet adverting. This businesses is worth over 10 million$ and my budget for adwords is 10k a month. We only sell one product and we know that there is a market out there, we just need to tap it. For the past week i have just been researching the best keywords, costs, traffic, competitors, markets(geographicly), trends and so forth. To start making money you have to put some skin in the game. 20 bucks wont do a thing. You can even do research on what keywords concert or not. This is all a learning experience because everything is differnt. Hey, if it was easy everyone would be doing it and making money. I have a meeting with an account manager from google on monday. It should be interesting and once i launch this campaign i'll see how it works out.

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