Does my landing page need a story?

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Plankton5165

Regular Member

Jul 23, 2019

211

16

• May 27, 2022

• #1

It has a hook and an offer, but I don’t think it has a story.

If I do need to add a story, what do you think the story should be?

Here is the landing page, just to be able to find it here:
https://the-happy-commissions.aweb.page/p/514dc480-1074-4608-b00d-bd5aabc42cb5

If I remember correctly, the founder of ClickFunnels puts a hook, a story, and an offer - all three of them in everything, including the story.

However, I’ve also been told that I’ve been better off without the story that was initially in the landing page a year ago, because it was set to overwhelm the potential leads.

 

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Plankton5165

Regular Member

Jul 23, 2019

211

16

• May 28, 2022
• Thread Starter Thread Starter

• #2

I expected a response. Why am I not getting a response? No poll results, nothing?

 

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unrevealed marketer

Regular Member

Jan 16, 2021

271

182

• May 28, 2022

• #3

Dude, you have to split test between different landing pages, when you start receiving traffic, that's the only way to know, which landing page converts better.

 

creditmonster

Regular Member

Dec 6, 2015

455

147

• May 28, 2022

• #4

it looks like a plain bagel. how are you getting traffic?

 

T

TikaTokTikaTokyy

Newbie

May 31, 2022

18

7

• May 31, 2022

• #5

This is not a landing page at all, it is rather email squeze pop up.

 

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Olumeme

Banned - selling outside of the marketplace.

Apr 15, 2022

106

51

• Jun 5, 2022

• #6

Yes, for me.

I think telling a story with proofs are very key to selling with landing pages.

It make people more interested in what you have to offer because it shows you have been there and done that.

 

D

Donut77

Newbie

Jun 14, 2021

48

8

• Jun 10, 2022

• #7

u need test a couple of LP's to find the better converting. no other ways

 

ovinash

Banned - Multiple Rules Violations

Mar 12, 2022

63

23

• Jun 10, 2022

• #8

Adding stories to your landing pages can raise lead generations and help them to convert.

 

TacoLocoTeam

Regular Member

Apr 19, 2022

333

102

• Jun 13, 2022

• #9

Best option is to test both, one with less of a story and one that has more story and see which option performs better for you. Success may depend on various aspects of your targeting such as niche and geo. In some cases story would perform much better than no story at all.

 

OccultKingdoms

BANNED

Mar 11, 2013

5,542

9,750

• Jun 13, 2022

• #10

Social proof.
Results.
Reviews.
Benefits of your product.
What's included inside.

Don't focus on your product too much.

Tell them about the value inside and help them envision their life afterwards.

Lengthy text is probably going to decrease conversion rate. Unless it's something really valuable and is like a great sample from that book that makes people want to see more.

If you decide to have that story, make sure to use a lot of hq graphics so it doesn't get boring.