It depends on the "brandability" of your business... but 99% of the times is very important, therefore it should go in the title as very good practice (people can easily recognize where info is coming from, and Google loves brands for some weird reason I've found through this year)
From my point of view, domain name is barely useless in terms of anything related SEO. I got extremely stucked in this topic time ago, and now I have it seriously ditch it. In fact, it has been proven that despite domain is not even a minor ranking factor nowadays, the slug is somewhat key
So in conclusion: Use your brand as much as you can. And if it's a local business, use your brand twice for local SEO purposes.