I am building a case for SEO for some local customers. I wanted to show them graphically what it means to be at the top of Page 1 vs page 2 vs Page 3. However, when I searched around, all of the data was super old. The most recent article I could find was from August 2015. http://searchengineland.com/ctr-ranking-factor-227162 Does anybody have updated research? I'd really appreciate it. I can turn it into a nice infographic and give it to the group for your use. Thanks!