Does a good PPC quality score increase SEO?

L

live-media

Newbie

Feb 13, 2012

27

1

• Feb 28, 2012

• #1

Does a good PPC quality score increase SEO?

I always thought they were not but someone told me that having a PPC campaign and a good quality score will increase SEO rankings

true or false

 

Getwhatchuwant

Elite Member

Jul 25, 2011

1,998

1,336

• Feb 28, 2012

• #2

live-media said:

Does a good PPC quality score increase SEO?

I always thought they were not but someone told me that having a PPC campaign and a good quality score will increase SEO rankings

true or false

Click to expand...

Wouldn'tthat be a conflict of interest? That would lead people to do Google PPC in an effort to rank organically.

You should not even need PPC at all to rank so therefore I feel one has nothing to do with the other and if someone find that it does, then it is time to report Google.

 

L

live-media

Newbie

Feb 13, 2012

27

1

• Feb 28, 2012
• Thread Starter Thread Starter

• #3

I agree, i was at work and this stupid company wanted to get online marketing services from us

and he kept saying to me that PPC quality score affect seo and I said no it does not nad he wen toff about how he has been doing this for 10 years and he knows

 

englandrm

Senior Member

Nov 11, 2010

942

440

• Feb 28, 2012

• #4

Somewhat.

Just using Adwords won't improve rankings, but taking (some of) the steps it takes to get a high quality score will. Having relevant On Page Content, and Optimizations will both improve your quality score and rankings.

So it's more about having good On Page SEO will improve your quality score.

 

mdsurf

Senior Member

Jun 16, 2011

993

283

• Feb 28, 2012

• #5

i doubt your quality score would affect your organic SEO, if your ranked organically and running ppc on the same kw it has been shown to increase your CTR however

 

the_demon

Elite Member

Nov 23, 2008

3,220

1,604

• Feb 28, 2012

• #6

In short the answer is NO. A good quality score will not improve your seo. What it could mean though is if your keywords are related to the landing page and you have a good PPC quality score that probably means your keyword density is good. It's merely coincidental that it may apply to seo.