Do you build links to your categories?

Do you build links to your categories or just the pages? Please advice, thank you!

I always build backlinks to my categories because they are an important part in my SEO Strategy. I am using Thesis so categories can get a really great SEO Hub for your content.

Remember you need to diversify.

Absolutely - I like to have as much distribution of links as possible on my site, with an emphasis on my main keywords of course.

Category linking allows the spiders to access content with ease, which increases the crawl rate and the overall effectiveness of your linking.