Through the website, you can earn extra money in many ways, including AdSense, sales of some of your brands, advertising, etc.
My advice: If you are new and you are just starting, don't think about money too much, "invest all your energy" into something creative.
Create a plan and action.
Anyway, through the website, you can also reach some new people who will follow your YouTube channel and a million other good things.
It's a good option but, again, it all depends on what you're doing, what your plans are.
We should always look and think about how to find something new in life and always go towards higher goals.
All the best.