Distribution of Clicks on Google’s SERPs

shadowguy

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Averaging this article results with other similar studied found on the net it seems the results are these:
1st 53%
2nd 22%
3rd 10%
4th 6%
5yh 3%
6th 2%
7th to 10th: 1%

Here's the article
Code:
http://www.seoresearcher.com/distribution-of-clicks-on-googles-serps-and-eye-tracking-analysis.htm
 
Last edited:
Great article - I always assume my competition for serp ranking are the first 10 results on google - but it really is the top 5 (above the fold). I wonder if the info below the link can influence CTR - maybe a good call to action rather than something that is an excerpt from your site ending in ...
 
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