Direct Offer vs Squeeze Page

skynex66

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wich one it's better?

direct traffic to offer or direct traffic to squeeze page

can you suport your arguments with some stats ?
 
Depends on the offer...the quality of your squeeze page, etc. Split test. This kind of data you need to find yourself by testing - if person A says "squeeze page" - it has nothing to do with your campaign. He might have a great squeeze page. There are a million scenarios.

If I were you I would direct link and create several different squeeze pages...simple video style...advertorial style...etc

Test, test, and test some more.
 
Yeah I would say it depends on the strength of an offer.

I know a lot of people like to use a squeeze page to get an email list going but I'm a little more about the direct sale right away. Either way, its going to take a lot of testing to see what works best. Especially when looking at your target audience and their age/computing habits.

Netmoney1 touched on it nicely
 
i'm curently testing 31 diferent squeeze pages on diferent nishe
i have split test the traffic to go half to the offer directly half thru squeeze page

i only started testing in the last 3 weeks but till now the results are not so good

direct offer beats squeeze page on total revenue
 
i'm curently testing 31 diferent squeeze pages on diferent nishe
i have split test the traffic to go half to the offer directly half thru squeeze page

i only started testing in the last 3 weeks but till now the results are not so good

direct offer beats squeeze page on total revenue

I tested a few clickbank offers, I send half the traffic to the offer directly and half of the traffic to a squeeze page with a 7 day back end follow up autoresponder series.
Each is different, sometimes direct wins sometimes squeeze pages.
Testing is where the money is:)
 
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