Direct banner advertizing

Zoco1

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Hi guys,

A webmaster wants to buy ad space on my site. I personally don't know how the prices go for banners. Does anyone know how much would a 300x250 banner cost on a site that gets 1100-1500 UV a day?
 
What's the niche?

1,100 - 1,500 in say the Credit niche will cost more than something in the cute kitten niche lol.


Also, where would the banner be placed? Header banners cost more than footer banners because they're seen more. Side banners (which I think yours may be) cost more than footer banners but less than header banners.


For Pricing:

Headers > Side > Footers
 
Last edited:
Depends very much on your traffic (US worth more than IN for example) your best bet is to find rate cards for similar sites to yours and extrapolate a price from theirs.
 
Its the fitness niche, the banner would be a side banner and the traffic is 70-75% US, and the other 30% is UK,Canada and some Europe countries
 
Compare and contrast your site with those on BuySellAds, take the average and charge that:

Code:
http://buysellads.com/
 
You can probably get like $250 - $400 per month if you're lucky.

Tell the guy $500 and see if he bites. If he does then that's awesome.

This way you can negotiate down to where he feel comfortable. And since you started at $500 he'll feel like he's getting a deal if he's only paying like $350 lol.
 
Will that banner affect my adsense ads on the same page?
 
I would say anywhere from $200-300. Anything more and you're lucky. Of course, start high and go low.
 
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