On-page SEO refers to SEO factors and techniques focused on optimizing aspects of your website that are under your control. Off-page SEO refers to SEO factors and strategies focused on promoting your site or brand around the web.
On-page SEO is about optimizing the stuff that you have control over and can change on your own website.
Whereas Off-page SEO focuses on increasing the authority of your domain through the act of getting links from other websites.
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