For example I searched
broad - 161,000 for keyword
phrase - 2,730,000 for "keyword"
exact - 161,000 for [keyword]
In this situation there is way more phrase results in quotes than broad/exact.
I wonder what that says about the phrase in this sort of situation... easier to rank for or harder... Maybe that means it is more commonly used in combination with other words rather than on it's own.
Which is making me rethink how I should be looking at my niche market research.
So if google has done away with broad, does that change how we should look at niche research?
broad - 161,000 for keyword
phrase - 2,730,000 for "keyword"
exact - 161,000 for [keyword]
In this situation there is way more phrase results in quotes than broad/exact.
I wonder what that says about the phrase in this sort of situation... easier to rank for or harder... Maybe that means it is more commonly used in combination with other words rather than on it's own.
Which is making me rethink how I should be looking at my niche market research.
So if google has done away with broad, does that change how we should look at niche research?