Diaspora is BS ???

I know, I know. Diaspora is anti Facebook. Privacy and BS like that...

But what Diaspora really is?

Why it is so revolutionary that will have chance to overtake Facebook?

Mark Zuckenberg invested in it to drive media attention... to see its big fail?

Everybody is talking about Diaspora, but as we can see from alpha and what owners are describing it is just poor copy of FB that will not pass your data to advertisers... Big Deal...

Am I missing something here???