Design Changes Increasing Rank??

Discussion in 'Black Hat SEO' started by radarsurge, May 18, 2012.

  1. radarsurge

    radarsurge Regular Member Premium Member

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    SO...

    Recently I started building SENukeX campaigns at my sites targetting:

    1: Keyword 1
    2: www.mysite.com
    3: click here
    4: view more info, ETC...

    Today one of my sites had a nice jump... page 2 to page 1 on several competitive phrases (300K-500K results). Over all gain in 149 keywords= 4%.

    Stats -
    eCommerce Site, 900 Pages, PR1, 3yr domain... usually very stable placement.

    HOWEVER, my developer/partner told me that yesterday he changed a few design pieces globally and we rolled out another product line (maybe 20 pages total). I know page count is important but I have a competitor that changes the look of his home page almost every week and his placement is better than mine (with less SEO).

    Does site re-design play a role in rankings?
    and if so, could it have caused this jump?

    Thanks for any feedback!
     
  2. vezznay

    vezznay Newbie

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    It depends, i mean improved load times, source ordering, file sizes it all plays a part in SEO although it may not be a hugely influential ranking factor, check your website through SEObrowser and you will be able to see. Also Download the Yslow extension for Firefoxes Firebug addon this is a great tool for suggesting ways in which you can cut down page load times.

    I'm probably going to get shot down here but why are you implementing a automated link building campaign? Hasn't penguin taught you nothing?
     
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  3. radarsurge

    radarsurge Regular Member Premium Member

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    Will do. I use quality articles (Hand Written or Jon Leger's Article Builder) and I haven't been hit on a single site yet from panda or penguin ***keeping my fingers crossed. And as always, any feedback is appreciated.

     
  4. SEOWhizz

    SEOWhizz Power Member

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    It depends. If you are just adding new content, e.g. new pages, video, images, that's Ok, but changing the actual site structure may have a negative effect, if implemented wrongly.

    'Penguin' had no effect on people who do automated link building the right way. I saw no drops, only consolidation of rankings.

    I've used Article Builder. Sorry, but they're not quality articles. They are essentially re-ordered PLR snippets, knitted together from a large content database, and you're sharing that content with 100's/1000's of other members. I've done Copyscape checks on some of the articles, and they don't pass. They may 'just' scrape by with a little work for Tier 1, but definitely not for your money site. You're better off just getting articles written instead (or if you have time, writing them yourself).
     
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    Last edited: May 18, 2012
  5. radarsurge

    radarsurge Regular Member Premium Member

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    Ok. so unique articles for money site & Tier 1, got it. Thanks!