I have a new responsibility in my company (our niche is designer radiator, towel dryer and fan coil) which is the company's social networks. I've done my homework with Instagram (it took about 2 weeks) and we're all set there. Our next focus is Facebook. Facebook seems to be more complex and detailed. So I'm taking the time to understand how things work before taking any action. I have 2 questions (it'd be appreciated if I could get as many elaborate responses as possible): 1. I'm not sure whether I should go the Custom Audience ads or FriendBomber/FaceDominator route. 2. Can you provide an estimate on the budget needed to achieve 1000 real and engaging Facebook page followers/likes using Custom Audience ads with a proper scraper.