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Critique of web presence??

Discussion in 'Introductions' started by codingmackem, Jan 30, 2012.

  1. codingmackem

    codingmackem Newbie

    Joined:
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    Location:
    Timbuktu
    Home Page:
    Any ideas/suggestions of areas to critique a companies web presence? I already have done the basics:

    ehow dot com how_5079043_critique-website.html
    (i am not allowed to link!)

    This is mainly focused on the website was wondering if there was any other wierd and wonderful approaches for web presence!!
     
  2. codingmackem

    codingmackem Newbie

    Joined:
    Mar 30, 2011
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    Location:
    Timbuktu
    Home Page:
    So far I have now found:


    • Keyword analysis and research - For your top keyword phrases, where do you rank if at all?
    • Search engine visibility - How well can I find you and what is missing?
    • Website structure analysis - Does your website lack the proper items that lead to being found?
    • Social media analysis - Is your social presence consistent and well integrated with other social properties and your website?
    • Competitive understanding - How do you compare to your competitors?
    Any further comments that can be added would be greatly appreciated!