1. This site uses cookies. By continuing to use this site, you are agreeing to our use of cookies. Learn More.

Creating a blog on a retail website?

Discussion in 'White Hat SEO' started by Abomination, Jan 17, 2014.

  1. Abomination

    Abomination Newbie

    Joined:
    Feb 18, 2013
    Messages:
    17
    Likes Received:
    3
    I have a used car dealership that I'm trying to rank. I have created quite a bit of content on it but have quite a bit of car information in my head (been in the business for 15 years).

    I'm reading how much google loves blogs and the fact that its an effective way to get your backlinks and keep it fresh I'm sold. My question is this. Is it a good/bad idea to have a blog on my brick and mortar website or is it smarter to create a blog from completely scratch and just backlink to my web page?
     
  2. lucardk

    lucardk Registered Member

    Joined:
    Nov 25, 2013
    Messages:
    77
    Likes Received:
    39
    Occupation:
    Affiliate Manager
    Location:
    Costa Rica
    Home Page:
    Keep the link juice in your dealership domain... In simpler words, build your blog in a subfolder (domain.com/folder), but make sure you keep it clean, whatever may harm your blog may harm your website.

    If you plan being a bit more aggressive than create it in an independent domain.
     
  3. masterjani

    masterjani Jr. VIP Jr. VIP

    Joined:
    May 10, 2011
    Messages:
    3,186
    Likes Received:
    372
    Occupation:
    seo professional
    Home Page:
    Having a blog will gain more authority to domain as it is updated. create a blog in the current domain itself and add a box in the home page to show the current updated posts to decrease the bounce rate as well.
     
  4. JoeMongan

    JoeMongan Jr. VIP Jr. VIP Premium Member

    Joined:
    Sep 24, 2013
    Messages:
    1,712
    Likes Received:
    3,554
    Location:
    International Waters
    Sure create a subdomain and blog until you go crazy it will add a lot of valuable content your website and you can
    target plenty vital keywords for your website.

    -RK