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Cpa Conversion

Discussion in 'CPA' started by chiefsurf, Sep 18, 2008.

  1. chiefsurf

    chiefsurf Registered Member

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    Hey All,

    I am getting 20 sales per every 400 clicks. Is this good? Just curious to know what the average should be.

    Thanks in advance.
     
  2. premiumsource

    premiumsource Senior Member

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    5% conversion can either be great, good, ok or poor. It all depends what offer you are running. You shouldn't completely focus on your conversion rate. The most important thing is the ROI.
     
  3. ximscreamingx

    ximscreamingx Power Member

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    This really good. You have a 5% conversion rate. You said sale though so are you generating a CPA lead, or are you getting a percentage of the total sale?

    Whatever you're doing it's really good. Hell even if you were getting a 5% CTR and a 5% conversion on the clicks, you'd be above average.
     
  4. SharpEdge

    SharpEdge BANNED BANNED

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    it really boils down to your ROI as stated above

    if your spending $10.00 and making $11.00 would pretty much suck but it is still profit at the end of the day i guess
     
  5. chiefsurf

    chiefsurf Registered Member

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    These are cpa leads. I wasn't really sure what was good or not. I also do realize i should focus on ROI. This is my first time out so everything is still being tested.

    Thanks.


     
  6. ugorrogu

    ugorrogu Registered Member

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    I can see how that would be considered bad. What do you is a good ROI that a beginner should stride for? 50%? 100%?
     
  7. premiumsource

    premiumsource Senior Member

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    I always shoot for at least 100% ROI.
     
  8. smokes4life

    smokes4life Regular Member

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    100% ROI? Meaning if I spend $10 I get back $20? Is it truly possible?

    I kinda get the sense that for CPA, the conversion rate is usually higher if it is email submits compared to sales. Therefore for sales, 20 sales for every 400 clicks seems not too bad.
     
  9. premiumsource

    premiumsource Senior Member

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    Yea that is possible. Some campaigns have an ROI of 500% or more.

     
  10. liamtohd

    liamtohd Registered Member

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    3% - 5% would typically be considered a good conversion rate for sales. However, it still all boils down to your ROI. It doesn't matter if you convert 90% if you are spending more than you are making.
     
  11. lazysurfer

    lazysurfer Junior Member

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    Its more than possible. I won't run a campaign if I can't double my money.
     
  12. rubbee

    rubbee Newbie

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    20 conversions per 400 clicks is definitely good, especially if they're high paying offers you're using.
     
  13. Sacrilege

    Sacrilege Regular Member

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    Rather than looking at your conversion rate, you should be looking at your earnings per click (CPC or EPC) - then compare that to the amount you are spending for the clicks.

    5% conversion on an e-mail submit that pays $1.00 is crap. 5% on a ringtone that pays $12.00 can be pretty sweet.
     
  14. oscarslater

    oscarslater Regular Member

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    5% could be great and even if its not it can be made better

    start testing everything that could improve your ROI

    make sure you track at the keyword level if this is important in your marketing then slowly start to reap the profits of these improvements.

    look for things to test that will make a big improvement on your ROI and test one or two elements, and don't ever stop testing the main things...EVER

    os
     
  15. chiefsurf

    chiefsurf Registered Member

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    Thanks guys. As usual good advice.