Copywriting Question

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CtrlMario

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Legally speaking am I allowed to say something including a different company/brand name in my copywriting?

Like for example am I allowed to in my Amazon bullet points say: "Enjoy this 007-style blah blah" when I'm referring to a spy-type product and not directly toward the 007 brand/company?
 
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Um thats tricky... I mean facial tissue is called a Kleenex so when it is a common saying then it is fine if not then no like xerox for copies (xerox is a name brand fyi my friend is reading what I write and didnt even know that)
 
CtrlMario said:
Legally speaking am I allowed to say something including a different company/brand name in my copywriting?

Like for example am I allowed to in my Amazon bullet points say: "Enjoy this 007-style blah blah" when I'm referring to a spy-type product and not directly toward the 007 brand/company?
Click to expand...

I think you would be fine, since the term "007" is basically a commonly accepted generic term for a double-agent spy.
 
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