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Conversions just stopped?

Discussion in 'CPA' started by stumblebum, Apr 1, 2012.

  1. stumblebum

    stumblebum Registered Member

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    Hey All!!

    I just wanted to ask some of you about discrepancies in conversions.
    I have seen conversions drop from around 10/12% to not even 1%.

    Is this something that's going to happen all the time or something could be wrong?


    Here is the start of the week:

    327 clicks 37 conversions CR 11.3% $362.60 EPC $1.11


    Then all of a sudden:

    90 clicks 0 conversion CR 0% $0.00 EPC $0.00

    The traffic is coming from the same source and ads. I just cant see how that can happen. I'm pretty new to CPA but I'd least thought I have a few.

    Nothing has changed the traffic, ads or LP.

    I just wondered if this tends to happen often. My campaign started off great with a really good ROI, but now I'm debating stopping it.

    It's only in test phase but I'm a little puzzled by it.

    Thank you for your time

    Steve
     
  2. socialmediahopper

    socialmediahopper Regular Member

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    Check your analytic report, i think you gt re turning visitors.
     
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  3. JackSparrow

    JackSparrow Supreme Member

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    Sometimes the CPA company starts monitoring the quality of traffic and auto adjusts and rejects conversions that seem suspicious that would of passed and earned you money in the beginning.

    This is often called shaving!
     
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  4. stumblebum

    stumblebum Registered Member

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    But now I have still sent more traffic but still no conversions now nearly 200 clicks. To say it was converting at 10% then stop is ridiculous.

    some of these clicks are costing me $0.60. I cant see there being a problem with the traffic. Nothing dodgey or anything like that.

    Facebook PPC to landing page, I do not mention the word free, or trial in my ads or on my LP.

    I get an ad's CTR to nearly 0.250 and conversions stop. I'll see what the AM says about it, just seems a bit dis heartning TBH:confused:
     
  5. timmylang

    timmylang Junior Member

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    how are you tracking the clicks? maybe you should try tracking with your own link script (pretty link) in addition to the cpa company tracking.. to see if you're getting clicks.. maybe try resetting up you're entire funnel because something seems broken somewhere
     
  6. BigEasy

    BigEasy Junior Member

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    To go from 10% to 0 is quite odd in my opinion. I would check with the AM. Sometimes there is a glitch in the system that causes a delay in the reporting.
     
  7. alba56

    alba56 Regular Member

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    This is really wierd, hope the AM can help as even shaving should not have this big an impact, returning customers OK, but if your tracking is for uniques it seems real bad.
     
  8. cl4life

    cl4life BANNED BANNED

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    Stop wasting traffic and money and switch to another cpa network. THEN ask your AM why the offer isn't working anymore. As long as you are sending traffic they have no reason to do anything about it as they are still getting your traffic and stealing your leads/sales.