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Content: Long big page or smaller multiple pages?

Discussion in 'White Hat SEO' started by wacka_wacka, Nov 1, 2011.

  1. wacka_wacka

    wacka_wacka Junior Member

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    Hey guys, I'm curious about the best way to write content.

    Say I have keyword X, is it better to create one large comprehensive page/post targeting that keyword or have it broken up into a few pages?
     
  2. smarttips

    smarttips Junior Member

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    I think smaller pages are good for writing contents. It is considered as reader friendly way of writing because they always like to read paged content.
     
  3. hurn

    hurn Power Member

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    one long big page(around 1000 words) + multiple small pages( around 300 words)
     
  4. alex-19841

    alex-19841 Regular Member

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    Do 280 - 700 words per page.
     
  5. Kaithe.Clarke

    Kaithe.Clarke Regular Member

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    I would advise to chop down your content on different pages. It is believed that users are reluctant to read large pages. Moreover, large pages have to be engrossing enough so that user does not bounce back from the page.

    As far as optimization is concerned, link all your chopped pages using anchor text, that will improve your bounce rate as well.
     
  6. LowCountry

    LowCountry Registered Member

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    I prefer posts with 400-500 words. As was already mentioned above, when you have very long posts it is difficult to hold a reader's attention unless you're one hell of a writer. Additionally, if you have more pages it helps your internal linking structure.
     
  7. cwscontentwriter

    cwscontentwriter Power Member

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    hey bro

    your idea is not clear with the content factor
    see content can be of any amount of words starting from 100 - 2000 or even more but the KW used has to have a good density, in general 3% - 4% is considered as a good density, so when you write any content make sure to define your KW density correctly
     
  8. wacka_wacka

    wacka_wacka Junior Member

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    Isn't it harder to try to rank a multi-page post than just one big post or page?

    if the page targeting keyword x is just 1 page then its so much easier to direct backlinks to it compared to if it were a multipage post or whatever???
     
  9. skylizard

    skylizard Newbie

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    I agree with the shorter pages sentiment
     
  10. paulka007

    paulka007 Newbie

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    Content is king and secondary is quantity, but don't sacrifice quality content with crappy redundancy. Rather split your keyword into a few sections and elaborate on them.
     
  11. poweronics

    poweronics Jr. VIP Jr. VIP Premium Member

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    It is always better to keep 1 long page and then few small pages of content.
     
  12. wacka_wacka

    wacka_wacka Junior Member

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    Yeah, I think I'll go that route. Thanks man.
     
  13. scully

    scully Junior Member

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    I recall Matt Cutts (when he was on the war path) saying last spring that Google is expecting longer articles. I offer 800 - 1200 words to clients. How they break them up is up to the webmaster. Some will place ads between paragraphs to break the article up.

    The reader's attention span is pretty short, so you have to keep your paragraphs short. Definitely,write no more than 50 words in first paragraph or the reader's eyes will glaze over and he will be gone.

    Google is looking for authority sites that is often determined by whether the site gets a large amount of visitors according to Cutts.

    You have to make your articles a cut above (no pun intended) and full of pizzazz to keep reader's coming back again and again.
     
  14. psicoz

    psicoz Newbie

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    I'm agree with keyword density importance, if your content is unique 300 - 400 words are ok (sorry for my english)