Yeah...looks like the thread has been revived again. But the question of the OP is still relevant.
If you are the owner of the business and have the knowhow of the niche you are currently working in, you should not fall short of ideas for content creation (for social media). I own multiple websites in various niches but I am never short of ideas to create content. (May be I am too creative )
If someone is finding it difficult to get ideas to create content then its time to seek help from some freelancer or fellow professionals.
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