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Content Change: How long before Google updates ranking?

Discussion in 'White Hat SEO' started by ScreamingMidget, Nov 3, 2014.

  1. ScreamingMidget

    ScreamingMidget Power Member

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    If you change the content on one of your webpages, I'm wondering how long you think it takes before rankings are updated accordingly and how do you know? I'm using rank tracking software and making onpage updates to try and improve the rank, before I move on to offsite SEO such as backlinks.

    Is it when Googlebot visits that particular page, or something else?
     
  2. PrinceVisi

    PrinceVisi Elite Member

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    It takes up to a week or 10 days from what I have been experiencing.
     
  3. Zwielicht

    Zwielicht Moderator in Training Jr. VIP Premium Member

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    I had always thought that they update it once a week. I found an article that covers that, although the author sounds dubious about when the update occurs exactly.
     
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  4. misteryou.

    misteryou. Power Member

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    I have been searching for something similar lately with the cache
    My guess is it's depend on bots crawling, the age of the domain,how often you publish, ect
    sometime your fresh post is indexed and ranked in some hours, while a changed content take some days
     
  5. Zwielicht

    Zwielicht Moderator in Training Jr. VIP Premium Member

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    I've notice that, also. I've seen posts that are usually indexed the same day while modifications to posts and static pages may take a bit longer to update.
     
    Last edited: Nov 4, 2014
  6. ScreamingMidget

    ScreamingMidget Power Member

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    So it sounds like it's whenever Googlebot crawls that particular page and until that happens no ranking changes should be put down to because the content has been changed?

    Perhaps a saved filter in Google Analytics would work, that only shows Googlebot's crawls, so if you make a change to webpage A, you can wait until webpage A has been crawled again before doing another rank check?
     
  7. tb303

    tb303 Power Member

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    Rankings update once the change has been cached. Check with site:domain or cache:url in Google.
     
  8. ScreamingMidget

    ScreamingMidget Power Member

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    Are you sure about this? I've read that cache has nothing to do with rank changes and that the frequency of cache is simply down to traffic. The more traffic a page gets, the more often it's cached.
     
  9. tb303

    tb303 Power Member

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    Well i can obviously only speak for my experiences.

    Im on my phone so cant search very well but take a look at the screen grab on this post i made
    http://www.blackhatworld.com/blackh...-content-will-affect-ranking.html#post7271392

    Also i think phpbuilt mentions it in his authority site guide.

    But i disagree that caching speed is only related to traffic. If you have no google analytics or adsense on a site then how can google know its traffic?

    IMO re-caching speed is mostly down to links and how often they bring in the spiders.
     
  10. FutureProofSeo

    FutureProofSeo Jr. VIP Jr. VIP Premium Member UnGagged Attendee

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    It all goes down to how "busy" the site is, which could refer to click throughs from search, traffic, links, etc.
     
  11. ScreamingMidget

    ScreamingMidget Power Member

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    Guess it makes sense.

    What do you think is the best way of monitoring the serps without having to go into my server logs. I've seen it a few times on Statcounter, but wondering if Statcounter will always pick up the spiders.

    I could then do:

    1) Notice googlebot has visited via Statcounter
    2) Check rank and make note
    3) Make onpage change
    4) Await googlebot to re-visit page
    5) Check to see if it's been recached
    6) If it has, do another rank check and decide accordingly whether to revert or keep change
     
  12. ScreamingMidget

    ScreamingMidget Power Member

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    Perhaps Twitter could help, if that's the case, to get Google coming back sooner, by tweeting out and getting people to visit the page in question. Unless it's only Google+ that would get Google to come back more often.
     
  13. skyflash

    skyflash Jr. VIP Jr. VIP Premium Member

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    Google updates their ranking and status for particular website based on the value of that website, means the more important websites for Google (sites with High PR) get crawled and indexed very quickly (one example is YT) and less important sites get indexed and rank changes slowly.
     
  14. ScreamingMidget

    ScreamingMidget Power Member

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    There's one thing I'm sure has happened before.

    I've made a change to the <title> and it's changed in the Serps (site:url), but a new cache hasn't taken place.
     
  15. mromro

    mromro Registered Member

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    I've also noticed that changes showed up on my site but when I check if google bot came it doesn't say it did.
     
  16. ScreamingMidget

    ScreamingMidget Power Member

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    I've just checked a few of my webpages and noticed the <title> that I've changed in the last week has been updated in the serps. However, no new cache has taken place and the cached version is showing the old <title>

    They must have visited my site in order to have noticed the change I made but for whatever reason, didn't update the cached version.
     
  17. CrazeWiz

    CrazeWiz Newbie

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    I moved my site from one server to another, the search results reflected a change in less than 12 hours.
     
  18. MrshunE

    MrshunE Regular Member

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    In my experience, the google bot may take a week or more to crawl your site.
    You can check it in GG Webmaster Tool Crawls Stats
     
  19. ScreamingMidget

    ScreamingMidget Power Member

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    Crawl stats don't tell you much though. It shows how many pages were crawled on average per day over the last 90 days, but nothing about which those pages were and the date they were crawled.
     
  20. tb303

    tb303 Power Member

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    ive seen that too with the titles. seem to remember the page cache updated soon after though.

    so have your rankings changed when just title changed in google?