tipsavvy
Senior Member
- Aug 27, 2020
- 843
- 413
I’ve been performing a lot of local SEO audits lately and I notice a lot of problems on websites that are being worked on by other SEO agencies, especially when it comes to optimizing title tags.
The first thing I look for on a website is to see if there is a proper H1 tag on the page that targets the keyword. Most of the time, I can tell which website was made by a professional SEO and which was outsourced to a clueless web designer when a website has either 8 H1 tags and nothing else, or 8 H2 tags and no H1 tag, which is the most common.
Other things I check for include word count on each page (compared to competitors), individual service pages, location pages, privacy policies, and a FAQ page.
What are some common mistakes you guys find other SEO’s making, either from your audits or from your experience hiring them? Would love to hear from you.
The first thing I look for on a website is to see if there is a proper H1 tag on the page that targets the keyword. Most of the time, I can tell which website was made by a professional SEO and which was outsourced to a clueless web designer when a website has either 8 H1 tags and nothing else, or 8 H2 tags and no H1 tag, which is the most common.
Other things I check for include word count on each page (compared to competitors), individual service pages, location pages, privacy policies, and a FAQ page.
What are some common mistakes you guys find other SEO’s making, either from your audits or from your experience hiring them? Would love to hear from you.
