Colours for brand

M

MR.Kritesh

Newbie

Apr 29, 2021

18

5

• Mar 17, 2022

• #1

I am a bit confused about choosing brand or logo colors for my business...can somebody help me out?
My niche is coffee.

 

perrymason

Elite Member

Jul 19, 2018

1,704

838

• Mar 17, 2022

• #2

Perhaps study a bit about color psychology and what culture and perception you want for your brand.

Starbucks uses green, Dunkin Donuts uses pink and orange and I know few local shops that use black in order to be perceived as more premium.

https://graf1x.com/color-psychology-emotion-meaning-poster/

 

M

MisterF

Repeat Selling Out MP - Doxxing - Harass Comps.

Nov 29, 2009

28,936

43,777

• Mar 17, 2022

• #3

Check to see what your main competitors are using for inspiration too.

 

E

endrittttttt

Junior Member

Jul 28, 2021

117

38

• Mar 17, 2022

• #4

brown and green

 

Wire

Junior Member

Apr 4, 2022

194

66

• Apr 7, 2022

• #5

Try purple maybe?

 

Serg Weider

Junior Member

Jr. VIP

Jun 29, 2016

153

58

• Apr 16, 2022

• #6

yellow and black

 

4ry4n

Power Member

Dec 25, 2021

650

450

• Apr 16, 2022

• #7

There are many theories that have studied "colour psychology" in branding. It comes down to this:

 

adflex

Junior Member

Dec 2, 2021

141

33

• Jun 1, 2022

• #8

what sets your brand apart from others? You can try choosing a color related to that. Also, pay attention to your target and the locals and what colors they're comfortable with and which have a more natural positive connotation for them.

 

smoguvse

Banned - selling outside of the marketplace.

Apr 11, 2022

93

26

• Jun 2, 2022

• #9

As for me I associate coffee with brown, beige, black colors. Brown - orange - blue seems nice to me.