Cold Emailing Deliverability

R

Robzkie

Senior Member
Joined
Apr 27, 2017
Messages
948
Reaction score
329
I'm going to start a cold emailing campaign with an few years old @gmail account. Until now I've been using Gmass, but the 50 emails limit got too tight. I plan to send about 1000 emails/day.


1. Should I add an SMTP with rotating IP and tracking domain Gmass to maximise my chances?

2. Should I change GMass with any other tool like Sendinblue?

3. Until now I got rejected with the error "554 5.7.1 Spam message rejected" only by one address, but does this mean that my @gmail account is now flagged and therefore useless?


Thanks everyone
 
Advertise on BHW
Robzkie said:
I'm going to start a cold emailing campaign with an few years old @gmail account. Until now I've been using Gmass, but the 50 emails limit got too tight. I plan to send about 1000 emails/day.


1. Should I add an SMTP with rotating IP and tracking domain Gmass to maximise my chances?

2. Should I change GMass with any other tool like Sendinblue?

3. Until now I got rejected with the error "554 5.7.1 Spam message rejected" only by one address, but does this mean that my @gmail account is now flagged and therefore useless?


Thanks everyone
Click to expand...

-If you're doing cold emailing, you need a cold email tool. SendinBlue is a newsletter tool. Gmass works but you can upgrade with MailShake or Woodpecker.
- Set up a custom tracking domain with Gmass
- Send less than 1k per day, that's too much, try reducing to 500 max.
- You get reject with this bounce message because you're having a spammy behavior. Test your template with https://www.gmass.co/inbox and make it better until you reach the inbox
- Consider using a warm up tool like Mailreach.

Good luck
 
Whatever Shatzyo said above is excellent advise. And what do you mean by "SMTP with rotating IP?" That's a silly though. You want to warmup the IP and gain trust with the IP. Also, I've used Amazon SES with Sendy to send quite some cold-emails. I would suggest that you use a separate IP pool for the cold-emailing part, and a different IP pool for actually followups/continuation (after they respond to your cold email).
 
The thing about smtp with rotating ip was something i read here, and was trying to understand how would that work, but now I know it's not a thing.

I must first thank you guys for helping me in the post and privately. This community is crazy.

Shatzyo said:
- You get reject with this bounce message because you're having a spammy behavior. Test your template with https://www.gmass.co/inbox and make it better until you reach the inbox
- Consider using a warm up tool like Mailreach.

Good luck
Click to expand...

Actually, i got rejected only once in a few hundred emails sent. But i will follow your advice and see what happens.
 
After what I read here, I'm having some new doubts:

1. Do i still need warming up if my address is already a few years old?

2. If yes, maybe it's better to just receive emails for a while and send very few?

3. I'm looking for the tracking domain. But what do you think of upgrading to GSuite? Any Better alternatives?
 
Robzkie said:
After what I read here, I'm having some new doubts:

1. Do i still need warming up if my address is already a few years old?

2. If yes, maybe it's better to just receive emails for a while and send very few?

3. I'm looking for the tracking domain. But what do you think of upgrading to GSuite? Any Better alternatives?
Click to expand...

Actually now, since deliverability is much more indexed on engagement than before, everybody who does regular cold email campaigns should have a running warm up on his sending addresses. Always running.

A lot of people think you have to warm up ONLY before sending. But you also have to warm up during the campaigns too.

Why ?

Because if you don't, unless you send emails that have A LOT of engagement and never get reported as spam (it never happens), your deliverability / reputation will always decrease.

And having a constant warm up helps maintaining the reputation and fix the spam spikes you will surely have on your way.

Concerning the custom tracking domain, you need one whether you're on Gmail or G Suite. It's related to tracking, to increase your deliverability.

But Gsuite will always be better than Gmail. And it's better to send from a professional domain than from a @gmail one.
 
Shatzyo said:
A lot of people think you have to warm up ONLY before sending. But you also have to warm up during the campaigns too.
Click to expand...

Great advice.

So, are you saying that the normal interaction you get from the answers to the cold emails is unlikely to be enough?

Moreover, this sounds logical, but then i can't see how having two IPs for cold emailing and follow-ups would help keeping the account warmed-up.

This discussion is super interesting, anyway. I'm looking at more tools in the meanwhile, and i would have tried pitchbox if it wasn't that expensive.

Guys, thanks again for this, i hope i will be able to give back some good advice on linkbuilding
 
UPDATE

Indeed I tried the Gmass test and I'm geeing blocked. So far I got 550 and 554 responses.

So now the question is "is the email I'm using f@#ed up or can I still save it?" Otherwise I'll try to buy a domain, but then I have to decide quickly how to plan the warm up, which I'll keep going afterwards as suggested here.

How do I know if it's my IP being seen as spammy or the content?
 
Robzkie said:
Great advice.

So, are you saying that the normal interaction you get from the answers to the cold emails is unlikely to be enough?

Moreover, this sounds logical, but then i can't see how having two IPs for cold emailing and follow-ups would help keeping the account warmed-up.

This discussion is super interesting, anyway. I'm looking at more tools in the meanwhile, and i would have tried pitchbox if it wasn't that expensive.

Guys, thanks again for this, i hope i will be able to give back some good advice on linkbuilding
Click to expand...

Yes, I'm saying that today, it's 90% unlikely to be enough, unless you have the winning combo : a really cool product / service AND an email copy that seduces a lot of people.

I always recommend Mailreach for warming up, they have the most efficient tool regarding the tests I've done with my team.

Good luck,
 
Time to test this MAilreach, then.

So I guess this gmail account I'm trying now is screwed for good?
 
UPDATE

Today I couldn't log into my Gmail account. They said they detected some suspicious activity, but after an SMS verification I was back in the game. Obviously, the fist reason I can guess is the cold emailing, which I had limited to 50 emails/day.

Is there a limit of verifications one can do or has any of you guys been doing this over and over?
 
Robzkie said:
UPDATE

Today I couldn't log into my Gmail account. They said they detected some suspicious activity, but after an SMS verification I was back in the game. Obviously, the fist reason I can guess is the cold emailing, which I had limited to 50 emails/day.

Is there a limit of verifications one can do or has any of you guys been doing this over and over?
Click to expand...
No, it’s not 50 emails
It’s bc someone reported you
 
b2btradeworld said:
No, it’s not 50 emails
It’s bc someone reported you
Click to expand...

That makes totally sense.

So, do you think i should just ditch this account? Most emails are still getting to the inbox for what I can see, though.


And talking email warm up... One of the most common advice is to subscribe to a number of newsletter everyday.

Do you guys think that would be enough? I don't think so, bit maybe worth it if i find a way to automate the process?

One thing i will definitely change are the subjects. I'm thinking of creating 50 subjects and try to use them repetitively on each daily campaign. Maybe i need more variations?
 
Having a new idea on email warm up: job posts. Sound a bit dodgy, but i can try repost some high pay jobs from marketplaces on socials and put the email i need to warm up as contact to get more details.
 
Yes you can do this, it can have a positive impact.

But it won't have the same effect as a "real warm up" since it will not get your emails read, marked as important, replied. It will just make people talk to your mailbox.

Anyway, try it, why not.
 
After some train and error, I thought I could show some takeaways if they can help newbies like me:

• The Email Subject made quite a difference. I made a different subject using two different merge tags and the deliverability improved.

• Having a custom tracking domain seems to help a bit, but very little.

• Having some doubts about all these email verifiers. They all come up with different results at different times, and I still keep wasting a lot of emails because they are far from accurate. From now on I'm not going to send emails to anyone who doesn't show as valid, although that doesn't guarantee anything. Here is a quick example from GMass and Neverbounce. Look at the difference.

Screen Shot 2021-06-22 at 08.28.29.png Screen Shot 2021-06-22 at 08.28.42.png

All the emails sent to the addresses above bounced. This is just a sample, but I have outreached to way more than those. Now, I'm strongly doubting these tools, but I can't find any better way to bulk check the addresses.

• Warm Up: I tried GMass warm up and I have my doubts here too. The subject of all the emails contain the string "GWarm", which looks like a too easy to spot signal that may invalidate the whole process, but this is just a guess as my deliverability isn't really improving. I hope Mailreach is different...
 
look up warmbox and their competitors. Companies like that will help A TON with email deliverability. Just start allocating some of your budget towards those softwares each month to make sure you reach inbox instead of spam
 
Thanks for your suggestions.

I think I've found another system that's working well for me, but I'll update you guys when I finish the first round.
 
Advertise on BHW
You must log in or register to reply here.
Sign up now!

Main Menu

Home Main Forum List Black Hat SEO White Hat SEO BHW Newbie Guide Blogging Black Hat Tools Social Media Downloads

Marketplace

Account Selling Content / Copywriting EBooks / Methods Hosting Misc Proxies For Sale SEO - Link building SEO - Packages Social Media Social Media - Panels Web Design More

Making Money

Affiliate Programs Hire a Freelancer IM Journeys Making Money Pay Per Click Site Flipping Want to Buy

BlackHat World

Dispute Resolution Forum Suggestions & Feedback Introductions Lounge
Back
Top