Cold Email Marketing Done The Right Way

• 10 domains
• 20 inboxes
• 25 emails per inbox
• 500 emails per day
• 1500 emails per month

TuurMastersweep said:

You have to inbox... That's the only advice you need.

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Anubis9 said:

I want to get into cold email marketing to find leads. I watched some youtube videos to do it the right way to not fall into spam. Here's my steps and I'm looking for your advices on my setup:

1) Email Scraping
Use Apollo, igleads.io, tweetscraper

2) Buy Domains and Inboxes
Buy cheap 1-2$ yearly domains from Godaddy
Buy Gmail/Outlook accounts from smartlead.ai or use godaddy special discount for outlook or buy aged accounts from private vendors
2$ for each inbox

3)Warmup
Pay for smartlead.ai and use their own warmup tool. Setup the DKIM and DMARC. Warmup the inboxes using the tool for 1-2 weeks then start to send emails.

4)Structure
As I understand, I should send 20-30 emails per inbox and one domain can have 2 inboxes safely. Which means:

• 10 domains
• 20 inboxes
• 25 emails per inbox
• 500 emails per day
• 1500 emails per month

Advices
Is there any steps that I'm missing to fall into spam? It seems like a simple process but maybe these youtubers might not reveal everything that is crucial for success and I don't want my emails to fall into spam after I paid for all the software and yearly domains and inboxes. Also is there any tool you would recommend rather than these ones listed or any things that needs to be changed?

Click to expand...

Anubis9 said:

I want to get into cold email marketing to find leads. I watched some youtube videos to do it the right way to not fall into spam. Here's my steps and I'm looking for your advices on my setup:

1) Email Scraping
Use Apollo, igleads.io, tweetscraper

2) Buy Domains and Inboxes
Buy cheap 1-2$ yearly domains from Godaddy
Buy Gmail/Outlook accounts from smartlead.ai or use godaddy special discount for outlook or buy aged accounts from private vendors
2$ for each inbox

3)Warmup
Pay for smartlead.ai and use their own warmup tool. Setup the DKIM and DMARC. Warmup the inboxes using the tool for 1-2 weeks then start to send emails.

4)Structure
As I understand, I should send 20-30 emails per inbox and one domain can have 2 inboxes safely. Which means:

• 10 domains
• 20 inboxes
• 25 emails per inbox
• 500 emails per day
• 1500 emails per month

Advices
Is there any steps that I'm missing to fall into spam? It seems like a simple process but maybe these youtubers might not reveal everything that is crucial for success and I don't want my emails to fall into spam after I paid for all the software and yearly domains and inboxes. Also is there any tool you would recommend rather than these ones listed or any things that needs to be changed?

Click to expand...

1. Domain Reputation – Avoid cheap domains (like $1 GoDaddy ones). Use .com/net/orgfrom Namecheap/Porkbun. New domains with no history get flagged faster.
2. Warmup Nuance – Smartlead’s warmup is good, but mix manual replies (like "Thanks!" to real emails) to mimic human behavior. Gmail/Outlook AI detects robotic warmups.
3. Inbox Limits – 25/day is safe, but start at 5-10/day for 3-5 days, then scale. Sudden spikes trigger spam filters.
4. Content Trick – Use plain text only (no HTML) for first emails. Add links/images only after 1-2 replies. Many tools out there can help route emails cleanly.
5. Data Quality – Apollo data is often overused. Scrape fresh leads with Phantombuster or Dropcontact to avoid "spammy" pools.

• Buy domains with some reputation, it will be expensive but gives good results
• Avoid using Gmail/Outlook unless you're 100% sure they're clean. Many aged inbox sellers recycle compromised accounts, which can kill deliverability.
• Rotate your sending schedules, don’t blast all emails at once.
• Randomize sending times and copy slightly across inboxes to avoid patterns.
• Use custom tracking domains with tools like Smartlead/Instantly to protect your root domain's reputation
• Make your emails feel personal and not templated.
• Avoid spammy phrases like “free,” “guaranteed,” “buy now,” etc.

bulkemailing said:

You're on the right track with your cold email setup—it shows you've done some solid research. That said, there are a few key areas where people often run into issues that aren’t always covered thoroughly

• Buy domains with some reputation, it will be expensive but gives good results
• Avoid using Gmail/Outlook unless you're 100% sure they're clean. Many aged inbox sellers recycle compromised accounts, which can kill deliverability.
• Rotate your sending schedules, don’t blast all emails at once.
• Randomize sending times and copy slightly across inboxes to avoid patterns.
• Use custom tracking domains with tools like Smartlead/Instantly to protect your root domain's reputation
• Make your emails feel personal and not templated.
• Avoid spammy phrases like “free,” “guaranteed,” “buy now,” etc.

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DanTe_0101 said:

Dont cheap out on domains man, use .com, net or org

This was my tech stack

Instantly platform
Namecheap for domains and 3 inboxes per domain, less is ofc better but I found that was the sweet spot.
Zapmail for inboxes(msn + google) they have auto dns setup + export to instantly or smartlead as well
Chatgpt for copy, make sure you feed the BEST copies to get the best output and use no more than 3-4 lines for each copy.
Apollo for data, so here I made a mistake by using ONLY apollo for data, if I'd start over now, I'd probably use some waterfall service because its less likely to be spammed. And have atleast 10k ICP before calling off your campaign. I did another mistake of sending to only 1k data and crying why the fuck it didnt work well for me lol.


I used to warmup at 8-10 mails a day per inbox at 65-75% reply rate, and used to increase vol 20% per day approx and capped at 30-40 max per day per inbox that includes warmup + real campaign mails.

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Anubis9 said:

Did you use the inboxes included in zapmail pricing? If yes, did you have any issues with it?

Also does it matter if the domain used before or if it's aged or I can just buy the cheapest option with .com on the end on namecheap?

Click to expand...

Anubis9 said:

I want to get into cold email marketing to find leads. I watched some youtube videos to do it the right way to not fall into spam. Here's my steps and I'm looking for your advices on my setup:

1) Email Scraping
Use Apollo, igleads.io, tweetscraper

2) Buy Domains and Inboxes
Buy cheap 1-2$ yearly domains from Godaddy
Buy Gmail/Outlook accounts from smartlead.ai or use godaddy special discount for outlook or buy aged accounts from private vendors
2$ for each inbox

3)Warmup
Pay for smartlead.ai and use their own warmup tool. Setup the DKIM and DMARC. Warmup the inboxes using the tool for 1-2 weeks then start to send emails.

4)Structure
As I understand, I should send 20-30 emails per inbox and one domain can have 2 inboxes safely. Which means:

• 10 domains
• 20 inboxes
• 25 emails per inbox
• 500 emails per day
• 1500 emails per month

Advices
Is there any steps that I'm missing to fall into spam? It seems like a simple process but maybe these youtubers might not reveal everything that is crucial for success and I don't want my emails to fall into spam after I paid for all the software and yearly domains and inboxes. Also is there any tool you would recommend rather than these ones listed or any things that needs to be changed?

Click to expand...