mattwilkie
Newbie
- May 4, 2012
- 14
- 0
Cold calling can and does work but often the expectation is higher than people are capable of doing but also its how you approach it (I have my own call center in the Philippines). For example if your just filtering out numbers randomly then hitting them for a service its going to be a lot harder to even reach the right person than if you opened up a website with "want more information? We will call you back!". They then leave their details and you have the right person and you know they are already interested!
You have to remember your in the internet business so focusing them on what your good at (Getting ranked, starts with your own site!). Adding to that you can then use your site as a relevant point of sale saying how well its doing etc. etc. Then its up to you if you do the sales closures yourself or get someone else in with an agent. For me its viable to use agents as they generally cost $4+ for a trained agent, because if your busy already your own cost is much higher.
Not pitching my agents here by the way just wanted to give the perspective of someone who is in the industry. You have to remember also that a telesales agent will cold call up to 800 people a day! They only need 1% on average for a happy client.
You have to remember your in the internet business so focusing them on what your good at (Getting ranked, starts with your own site!). Adding to that you can then use your site as a relevant point of sale saying how well its doing etc. etc. Then its up to you if you do the sales closures yourself or get someone else in with an agent. For me its viable to use agents as they generally cost $4+ for a trained agent, because if your busy already your own cost is much higher.
Not pitching my agents here by the way just wanted to give the perspective of someone who is in the industry. You have to remember also that a telesales agent will cold call up to 800 people a day! They only need 1% on average for a happy client.