I have also thought about using it. But i am not sure. I mean I have only several social networks accounts which I can manage manually. Everything depends on the number and how closely connected you to your customers. I have made some research that was helpful for me. I decided not to choose it. 10$ is too much for a few accounts.
Here are the Pros
Time saving - This platform was originally founded with an idea to manage social media sites from one place.
Scheduling post - Another extremely useful feature of this platform is scheduling posts.
Insights - Not only are you able to manage the social media account, but you are also able to easily track and analyze the data through the HootSuite dashboard.
HootSuite App - HootSuite offers a free application for iPhone, iPad and Android.
Cons
Automated messages - Even though automated messages and scheduling posts is a real time saver, it is possible to lose that personal relationship you should have with your followers.
Limitations of the basic plan - You do not have to pay to use HootSuite's basic features, and they are good enough to help you manage your accounts, but there are some limitations.
Use of ow.ly -If you want to use the short URLs when posting via your HootSuite dashboard, you will have to use one of these four: ow.ly, ht.ly, owl.li and htl.li. They all provide click-through statistics and traffic report, but vary in some features.
Here are two very informative and insightful articles:
www(dot)thesocialfirm(dot)com/blog/social-media/2-pros-and-cons-of-hootsuite
/getthat4u(dot)wordpress(dot)com/2013/11/12/pros-and-cons-of-using-hootsuite/
Enjoy reading it and good luck with business!
