.CO Domain names? Any use?

depends on the domain itself and the keyword but the extension is not a treasure
 
I think that if you missed out on the sunrise period and the landrush - you missed out on probably the biggest domain name release since .com.

.co, over time, will blow the doors off of any of the soon-to-be released gTld's, and in time will be arguably more important than .net and .org.

Google has already stated they'll treat it as a generic Tld, even though it is a ccTld.

.co already gets lots of .com typo traffic, right out of the gate - probably more than .cm.

It is short, very similar to .com, which most people know and love. Many ccTld's also contain .co - like .co.uk, etc....

It is fairly cheap, has a reputable registrar, and in a stable country - Colombia.

Lots of great keywords available, still - despite the fact that it is the most successful new Tld launch ever.

With all this said - it is not an overnight success and will take time for consumers and end-users to build up brand-recognition and trust in it.

My verdict is that you should still be trying to get .com domains for your current and long-term projects to build your empire on, but start buying a few .co's here and there for some of your current projects and save some back for the future - and start doing some aggressive testing and full-on development on .co domains now.

GS
 
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