Clickbank vs personal ad network

Hofit

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what are the pros and cons of using clickbank vs your own personal network?
 
What do you mean by personal network? And this thread does not belong in the cpa section.
 
You mean using your own small group of affiliates to promote your product? I'm doing something similar at the moment (well, they're more like referrers rather than affiliates), so here are some pros and cons I've thought of for using your own personal affiliates in lieu of Clickbank's affiliates.

Pros:

  • You can hire a smaller, albeit more specialised group of affiliates who understand your product.
  • There's a smaller chance of your product being spammed on every corner of the web.
  • You don't have to worry about launch jacking affiliates as much.
  • You don't have to worry about brand jacking affiliates as much.
  • You don't have to worry about domain squatting affiliates as much.

Cons:

  • Less affiliates to work with.
  • Possibly less publicity.
  • Possibly less backlinks.
  • It may be harder to find experienced affiliates who understand marketing.
 
That's a very thorough answer Zwielicht!

My recommendation would be- if you are relatively new to affiliate marketing/IM in general, I would not think about a private affiliate network...unless you have some very good contacts with strong advertisers.

Your main problems would be 1. where will you find affiliates? and 2. how will you get affiliates to trust your network, when they can promote similar products on well-established, reputable networks?

Mancar
 
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