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Click Fraud prevention

Discussion in 'Adwords' started by jd31113, Feb 7, 2016.

  1. jd31113

    jd31113 Newbie

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    Anybody recommend any software or should I just trust google to look out for it. Own a locksmith company and I have my adwords campaign set up for calls not clicks to my site and a lot of times I'm getting charged for clicks that never called.
     
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  2. jd31113

    jd31113 Newbie

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    And I'm 99% sure its the typical locksmith scammers who are doing this, those guys are ruthless in adwords
     
  3. Asif WILSON Khan

    Asif WILSON Khan Executive VIP Jr. VIP

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  4. jd31113

    jd31113 Newbie

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    Thanks man, I'm looking into clickreport.com I saw another locksmith online said that he uses them, we'll see.
     
  5. londonlocksmith

    londonlocksmith Newbie

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    in what country do you promote? I am not if its a general think, but I got a smack just like this one in London for my ads....its pretty brutal, and honestly i find 3rd party solutions a bit useless since there are so many assholes doing it that its insane...
    as for the call-only campaigns, you dont have to get a call for google to charge you, there are some other cases where they will, so dont expect 100% of the clicks to be translated into calls...from my experience its about 1 out of 4 or so in our industry.
     
  6. jd31113

    jd31113 Newbie

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    I advertise in the U.S (new york) and I am finding that about about the call campaign now where I am getting charged for clicks that didn't call so I am prob moving away from click to call, I find adwords express has been better for me personally then regular adwords. Not too sure what to do as far as adwords there is a lot of business to be had on there, unfortunately the competitors know this and play dirty. I know you can ban ip addresses that click on your ads Idk what else there is.
     
  7. jd31113

    jd31113 Newbie

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    Turned my adwords on, I'm able to track the ip address now with click report. Lets see if they are manual clicking or working with bots :smokin:
     
  8. Asif WILSON Khan

    Asif WILSON Khan Executive VIP Jr. VIP

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  9. jd31113

    jd31113 Newbie

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    It's a big problem, they are typically run by israelis. They dominate adwords, if I up the bid on a keyword they counter bid within a second. I still do pretty good on adwords even with the fraud clicks
     
  10. jd31113

    jd31113 Newbie

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    So I've been blocking every ip address that doesn't call, there have been two clicks even three clicks in a row with the same ip address too. I've brought it to googles attention cause that is obvious fraud, I shouldn't even get charged for the first click, we'll see
     
  11. pshot

    pshot Newbie

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    i feel your pain...I own a small construction business ....and have taought myself adwords ...done tons of reading and optomized my account.

    couple things...complain to google..I did and they removed over 80 clicks from my account...the clicks were up to 6 months old...I just got pissed one night and sent them an email....it worked.

    I was interested to see 'locksmiths new york "...and blow me...I can see ads from yep ...new york locksmiths.......who in there right mind ...doesnt geo target their ads?....Im across the otherside of the country


    not geo targetting...is/was part of my problem when I started with adwords in 2009, since then especially in the last 3 months ...I have spent a ton of time...correcting my adwords mistakes .

    as for calling...click to call only ad ...dont like em myself.....tried them and got no calls...also dont use a google forwarding number...people are semi savvy now...I believe the google forwarding number stopped them from calling.

    use call extensions instead...in fact use all the extensions.

    Im dominating the niche I advertise in ....consuming over 80% of the impressions...since mid december ...$268.00 ( $7.00 clicks ) ad spend has netted me just shy of 9K

    im doing this in the construction service/repair sector ..as a sideline
     
  12. jd31113

    jd31113 Newbie

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    Yeah man I had no idea that my ad was showing wherever. Under locations I just put the county I want it to show in and I just assumed that it's just gonna show in that area, but that I found out I had to go to setting and advanced locations or something and specifically click just show my ad to people in my locations, I noticed I had clicks out of my area such a waste. Those are great numbers you're getting from adwords, I'm doing ok making like an extra 100-200 a day with it but I have a daily budget of like 25$ I'm sure if I up it to 50$ I'll be even better, I'm just blocking ip addresses at the moment really.
     
    Last edited: Feb 12, 2016
  13. larz54321

    larz54321 Newbie

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    I'd love to give you a simple solution but it's really hard these days. Bots are everywhere. You just have to have really good tracking and make sure you're blacklisting traffic sources that send you too many of them.
     
  14. pshot

    pshot Newbie

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    How much does a locksmith click cost?

    Id expect those clicks to be quite expensive, so $25/ day budget your impressions would be low....I would spend some time at the wordstream website there is a alot of great info there.....and use the free trial to optimize your account

    heh **edit I just checked keyword planner "locksmith" and "24 hour locksmith" keywords are suggested $60-80 per click

    be careful how you interpret the "where you want clicks from ..." "locations "

    your industry is a "omg im locked out I need it now !"

    dominating adwords would make a pile in return im sure

    https://support.google.<com>/adwords/answer/1722038?hl=en

    cut n paste from adwords """Understanding advanced location options


    • Location options let you include or exclude people based on where they're likely to be physically located or the places that they're interested in.
    • Advanced advertisers can use these options to limit their ads to appear only for https://support.google.com/adwords/answer/3205569, rather than using the default setting to show to both types of locations.

    Once you've defined your https://support.google.com/adwords/answer/1722043 and https://support.google.com/adwords/answer/1722040 settings, you may want to refine your traffic even more.
    Advanced location targeting options allow you to reach:

    • People in, searching for, or who show interest in your targeted location (recommended)
    • People in your targeted location
    • People searching for, or who show interest in your targeted location
    Advanced location exclusion options allow you to exclude:

    • People in, searching for, or who show interest in your excluded location (default)
    • People in your excluded location""""
     
    Last edited: Mar 6, 2016