Click cost bidding

Discussion in 'General PPC Discussion' started by Kira_, Dec 21, 2010.

  1. Kira_

    Kira_ Newbie

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    I don't exactly understand how bidding on a click for an advertiser works. What difference is there between bidding say 0.05$ or more, or less? Also, is bidding bound to a keyword, an ad or what? Someone enlighten me please.
     
    Last edited: Dec 21, 2010
  2. Kira_

    Kira_ Newbie

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    Ok I figured it has to do with exposure. So if I am the lowest bidder, my ads will not start to show up until all the bidders above me that are on the same category hit their daily limit. Correct?