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Changing a website domain

Discussion in 'Domain Names & Parking' started by josephinhd, Feb 18, 2013.

  1. josephinhd

    josephinhd Newbie

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    Hey all! So my brother wants to change the domain name for his personal site. Its a bit long but it currently has a lot of great links coming to it from websites such as the Huffington Post, Perez Hilton, ESPN, the New York Times, etc as they have all written articles about him. My question is if we change the domain from www longer url dot com to www shorter url dot com how do we keep all of the SERP's for keywords his site is currently ranking very high for?
     
  2. gregstereo

    gregstereo Elite Member

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    If you're positive that's what you want to do: 1. Do a 301 redirect from the old domain to the new one 2. Use the Change of Address feature in goog webmaster tools 3. Throw a 404 handler on the new site (specifics of it will depend on the platform, but a nice 404 handler that can parse incoming requests and try to find good matches would be very helpful)
     
  3. Taff_Man

    Taff_Man Junior Member

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    Very good advice
     
  4. bertbaby

    bertbaby Elite Member

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    How are you doing in terms of SERPS and traffic?
     
  5. ContentLockPro

    ContentLockPro Power Member Premium Member

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    I would also suggest you not to change the content of the website at the same time with changing the domain name. I've seen reports where sites have lost most of their link strength after moving over to a new domain name even when doing a 301 redirect and letting Google know about the change of address but it's most likely been because with the new website new content was used as well and because of that Google might have considered it a new site.
     
  6. kbklash

    kbklash Senior Member

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    As gregstereo said just do a 301 redirect to the new site from the old domain then you can go to google webmaster tools and create a redirect from your old domain to your new one and you won't lose any backlinks from major sites as you said.About SERP,From my experience, you amy lose your current rankings,may be for sometime only.But google tends to play with it.Eventually you will get the rankings back,so don't worry about a sudden drop,if that occurs.



     
  7. magicaltoaster

    magicaltoaster Newbie

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    I would just to a redirect to the new website