Certain Pages Shadow Ban?

arasferra

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Hi all

Since the October 23 update, certain pages in my website disappeared from SERPs. It's an ecommerce site playing in a few categories, and the pages that got de-ranked are related to a particular product category. Other categories and pages seem to be fine. As if, Google just topically removed us from playing in a certain niche (which is our main product niche unfortunately)

"keyword" site:domain.com - query brings the most relevant collection page from our site on #1 position. So I have a feeling Google knows that is the strongest page for the keyword.
"keyword" - query brings a few old product pages in page 5+. Main page that ranks #1 on the site: query, is no where to be found.

This pattern is existing for a lot of high traffic collection pages.

Domain is pretty old. High Authority. Been in business 15+ years.
I got a few agency proposals but it was mostly just writing content. We are publishing more howto's and blog content now but the fact that it only happened to a sub section of pages, and frankly those pages have better content than the ones that did not get tanked, I am at a loss on what to do.

My options are, try to work on these pages although there has been no positive movement for 6 months, create a new domain and start a fresh, concentrate on the pages that didnt get tanked?

What would you do? Anyone experienced anything remotely similar? :)
 
(which is our main product niche unfortunately)
aaaand, another victim! Google wants you to buy ads from them, that's why they're going to screw you over until you give up or pay them

"keyword" site:domain.com - query brings the most relevant collection page from our site on #1 position. So I have a feeling Google knows that is the strongest page for the keyword.
they always know what's up, and they're deliberating f**king people up

My options are, try to work on these pages although there has been no positive movement for 6 months, create a new domain and start a fresh, concentrate on the pages that didnt get tanked?
I'd work on the non-ranking pages, maybe you manage to rank those somehow and escape google's hammer
 
You can often improve rankings by adding more backlinks to target pages.
 
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