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Case Study - Do You Need Content to Rank?

Discussion in 'Black Hat SEO' started by darulez, Feb 20, 2017.

  1. darulez

    darulez Jr. VIP Jr. VIP

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    Well, as there is so much gurubloggercrap out there ("build and they will come"Tm, or "content is king"(R), I went out to my own case study.

    give you the short answer, YES.. sadly, you need content to rank...

    BUT, it takes a LONG FUKNG time till # drop, approx 6-8 weeks!


    setup was 5 sites, all DIFFERENT niches. one was hosted an a free blog, too.
    3/5 were local site, low volume, but sadly old local sites-. AW CPC was round 1,5€ btw!
    2/5 were in high comp (sadly), medium volume.

    for the screenshots, I chose the keyword with most impressions or clicks. to have some kind of reference. but in the end, it was always the same story..

    sites 1-3 were al local competitive services, but I never managed to sell those site... though I built some nice link pyramid on them, which really (!) helped to move them in serps like 2-3months later.

    site 1: health niche, local.
    removed all content around 23.december and moved it to my branded main site.
    https://gyazo.com/f679f57f9e5005561e23f171153b94ab
    approx 4 weeks later, rankings fell, approx 8 weeks later, tanked.

    site 2, local tax niche.
    https://gyazo.com/4cfcffa78a4532f0efef0409d9dbce2d
    same like site 1, 4 weeks later, fell, 8 weeks later tanked to #12
    this was kind of really competitive, local low volume, KW, but I never managed to get $ from it.

    site 3, financial service.
    https://gyazo.com/e537758283d243a059ab3248cf5e5aa8
    did not tank that much, but fell form nice #4 competitive low volume term
    https://gyazo.com/cd6a67f210edb6601af68bc19039011d
    taht was like a 2€ CPC term... ranked #5, afte removing content it fell to #11

    btw, s.o. aksing if link pyramids work?
    they do:
    https://gyazo.com/a943647a4b683cd762b35f7098bf9ae1
    12>#4 for 10€ on fiverr...
    just takes like MONTHS and ya need to keep EMA approx 5% total and use MANY generic terms.


    site 4, diet niche.
    site also fell dramatically. but it took like 6 weeks.
    https://gyazo.com/65e02a3872439a04974c59aefeed442f
    for this test, I only (!) kept title, descr, H1 with keypords, removed the content, created a png out ot of and moved content to my main health site..
    waht kind of brings tears to my eyes is the fact, that the main branded site with "old site content" nearly scored the same # as the EMD with the former content.
    there was ONLY a +5 in # worse..
    > will delete this domain
    > bing, however, loves EMDs. but 20 clicks/month is not worth paying registry fees.
    >RIP, https://gyazo.com/91488614d8a74f588ee0bc383581361e
    it aint 2013 anymore. sadly.. great content? no links? high competition? dont believe that "content is king crap". it aint lamewarriorforum here. its BHW!


    site 5, diet niche, free blog.
    https://gyazo.com/58666aa5612b0a1c34715b6fd63306fb
    I just copypaste content from my brandeddomain to this free blog. blasted link pyramid on it (plus social signals, but in my other cases, they are shit), and got it to rank #5.
    shortly after, Duplicate content penalty seemed to have kicked in . I replaced content with image, wrote some words as intro text, resubmitted and got rankings back ;)

    so, this now took me 30 minutes to write for you.
    hope you appreciate it
     
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    Last edited: Feb 20, 2017
  2. asap1

    asap1 BANNED BANNED Jr. VIP

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    Do You Need Content to Rank?...

    Well thanks for testing, now we know.
     
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  3. dbanjo

    dbanjo BANNED BANNED

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    WTF?
     
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  4. MR9

    MR9 Junior Member

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    Thanks for the share OP .. :)
     
  5. jacker818

    jacker818 Power Member

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    You just tanked those sites to prove something everyone and their mommas already knew.
     
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  6. MisterF

    MisterF Jr. VIP Jr. VIP

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    Took you 30 minutes to write this up.
    Took me 2 minutes to read it.
    Taken me 20 minutes to get my head around this.
     
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  7. moneyflower

    moneyflower Junior Member

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    Thanks for this case study, if you wouldnt mind, what software or service do you use for building your link Pyramid?
     
  8. moneyflower

    moneyflower Junior Member

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    Thanks for this case study, if you wouldnt mind, what software or service do you use for building your link Pyramid?
     
  9. kickthat

    kickthat Jr. VIP Jr. VIP

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    That's what you took from this?!
     
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  10. topcalibercontent

    topcalibercontent Jr. VIP Jr. VIP

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    When you say you removed all content do you mean you removed everything but the homepage or did you even remove that? What did people see when they visited these sites?

    Am I taking this too seriously? It feels like I am.
     
  11. bartosimpsonio

    bartosimpsonio Jr. VIP Jr. VIP Premium Member

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  12. jiungsong

    jiungsong Jr. VIP Jr. VIP

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    So you removed the content on the sites that took you months to rank to prove this point?
     
  13. notanyone

    notanyone Newbie

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    A good case study nevertheless, better do and learn then just read what others suggest and believe.
     
  14. dhia27

    dhia27 Jr. VIP Jr. VIP

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    I noticed all you do is case studies, I didn't follow them though. But, you made me speechless with this one, make useful case studies, please !
     
  15. aidenhera

    aidenhera Elite Member

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    i dont understand single thing lmao. you took content to other site and put a png with text instead on old site, did it drop or not, how did new site rank

    what you could do is replace quality content with spun content and see if it drops, i think thats more interesting than putting a png instead of text, obviously you need words, theres no reason to rank empty site and it lowers relevancy as well, but if you did put spun we would realise if we can do it with spun or we need readable content.
    anyway thank you left you a like

    also in case#5 you say tiered needs months to work and ur site starts ranking in 3 days from nonindexed to #45 to #5 with tiered. wut?
     
    Last edited: Feb 20, 2017
  16. darulez

    darulez Jr. VIP Jr. VIP

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    finally some one got my point.
     
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  17. newsworldinside

    newsworldinside Junior Member

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    Seriously !!!!!!!!!!
     
  18. bartosimpsonio

    bartosimpsonio Jr. VIP Jr. VIP Premium Member

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    TBH I think this is actually a valuable case study, but it's sorta obvious is it not?

    Maybe instead of totally removing content, you could have substituted it for complete gibberish in a different language to see what happened?
     
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  19. terrycody

    terrycody Supreme Member

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    OP always make good case studies, but hell, english is not my native so I always face troubles to read OP's threads, ummmm
     
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  20. darulez

    darulez Jr. VIP Jr. VIP

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    FINALLY someone that gets my points...... and is not tainted by seogurubloggercrap..

    btw, I'll do something similar approx next month. I got approx 50 freeblogs 4 weeks ago with spun content in english, and will replace them with relevant to target native english and monitor them results closely.

    will be the dead of the "does spun content work" discussion then too.

    I got some other things on my to do list also, like changing "Do follow external amazon links" to nofollow and similar stuff.


    though, I really hope some of you get the timeframe of those ranking drops..

     
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