Here is the site in question. budgetplumbingonline (dot) com they rank in the top 3 organic positions as well as the local pack for just about every plumber keyword. Looking at (plumbers greenville sc) since it has the highest search volume of that keyword variation. How are they doing this? Their backlink profile is very weak, site is full of technical errors, site is not mobile friendly, content on site isnt very well optimized if at all. The only thing I can find is the site loads very quickly. Am i missing something? Can anyone offer insight into how they rank so well?