Can You Use Adwords With Affiliate Sites

yurita

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Dear all,

I wonder can we use Adwords with affiliate sites as landing pages? I want to make some try, but some people tell me that my account will get banned if I do so.

Moreover, do you have 3 main methods to decrease CPC. My CPC is still high, no clicks and at very low bottom of the page:(
 
You're likely to get banned when trying to advertise direct affiliate links or even websites that promote such links. In most cases, your ads will get disapproved, in some cases your account will be banned. The only way to decrease CPC cost is by:
1. Getting higher CTR
2. Higher QS per kws.
3. Targeted kws - better try to target exact match kws, and filter broad ones which are irrelevant
 
You're likely to get banned when trying to advertise direct affiliate links or even websites that promote such links.

There is no problem in promoting sites over adwords which contain affiliate links, as long they comply with Adword Policies. :)
 
You can't use hoplinks on AdWords..

However... you can create a subdomain on your site, create an iframe and keep the affiliate site in the iframe while keeping your subdomain and custom title in the browser which "tricks" the PPC campaign into thinking it's your site.

Also see: Cloaking

- EMP1R3
 
why so much efforts ? Just redirect it using a redirect script (prosper 202) or such or just a php file with Redirect code and it's fine.

If you are a affiliate marketer , prosper is must for you anyway.

Direct linking to affiliate offer's is not allowed, be it using a redirect script or what.
 
Direct linking to affiliate offer's is not allowed, be it using a redirect script or what.

Well You are also a well respected adwords guy here so I have no intention to question your credibility but with due respect you are trying to pass on assumption as a fact here.

I am not going to disclose or share anything in public but feel free to PM me and i can let you sneak peak in my accounts to see the live running affiliate campaigns (Direct link - to affiliate Site) using Simple prosper 202 redirection.


Also I would be interested in knowing the link or document which says you cannot advertise affiliate sites with adwords.

At the other hand, "most" of the clickbank sites (If that is what you refer as affiliate) violate their policy in one way or another and they suspend accounts doing that. When you say Affiliate, Clickbank is just one of the network. There are a lot more to deal with including direct affiliate offers . Depends on who and where the guy is looking.


PS: By the way, I am an Adwords Certified Partner , Saying you are "adwords certified individual" so whatever you say is true won't work here :)
 
As far as i know, you can direct link affiliate offers. However, the landingpage has to meet some criteria such as navigation,no exit pops, disclaimer ect...but nevertheless i also do struggle to direct link affiliate offers.

Yeah. The landing page of the affiliate offer has to be good, and 2nd thing it should not be "Site suspended" already.. In case of popular offers - most of the times its already been abused a lot by our fellow BHW guys and suspended (usually vouchers cause their account to suspend) so anyone trying to target that site again will see negative results.
 
Cloaking will work otherwise the ad campaign will usually not be approved.
 
can you enlighten us about the critera which a lp has to have ? I guess you use the cloaking feature of P202?

Sure Condan, let me first be little more clear about the clocking thing... In IM there is 2 type of clocking used.


1. Content Clocking : - In this method, An script (JS) usually show a different content to the search engine spider (or Adwords spider) based on their user agent and a different version to the normal human visitors. This is against their policy and it volatiles webmaster guidelines however many forum sites has been doing this for ages and still not penalized. The most popular and controversial one is "experts-exchange.com" .

For a more generic example, thing of you searching for "Education schools in Canada" and you see a very relevant search result but when you click on it, the website is about child porn.

people use this technique in adwords as well but it only helps until a human being from adwords team decides to visit your site (mostly once in a month or whenever you update your billing). They find it easily and suspends your account. Still Some people are able to use this to get away with adwords for longer terms using some bulk pricy clocking scripts (I don't know how exactly - Never had to deal with this deep blackhat stuff but it works for little longer. ) Google have automated alert system to catch this (Based on MD5 checksum of the page they see via both user agents , but it only triggers an alarm does not actually bans your account). Please note that the MD5 checksum thing is just my assumption based on the conversations I had with Google guys so far. They never confirmed it, neither there is any document stating the same.

To advertise an affiliate site i won't recommend this method.. Eventually you will be banned.


2. Browser Referrer Clocking :This one is less nasty then the 1st one. and this is what you see in Prosper202.

An example use case of using this clocking will be - When you are using adwords or any PPC to drive traffic to an affiliate offer but you don't want them to see from where you are sending the traffic and using which keywords. Most of the networks have problems with this but it's easy to get away with (in CPA). Mostly newbies turn this ON to prevent the network from seeing from where they are sending traffic however for a network it's a red flag and they might close your entire account so speak with your affiliate manager beforehand or have a good relationship with them. In case of Clickbank it does not matter you are free to do whatever you like.

What it does is, Instead of normal 302,301 php header redirects it uses "html meta refresh". PHP header redirect will pass on the referer information to the next site but a html meta refresh will not... pretty much everytime you click a link on BHW you see it goes via blankreferer.com right ? That's exactly referee clocking.. the admins here dont want the target site to know the visitor came here from BHW (Obvious reasons) .

you can safely turn it on with adwords , google wont have any trouble with it but be sure with your target network before doing or you will be banned from your network.



Hope that was clear. Now coming back to Landing page, Instead of telling what should be there and what should not on an affiliate product I will simply share a affiliate site i was promoting couple days back. The conversion rate were good but not so great so i dropped the campaign but it can tell you what is accepted and what does not.

it's from clickbank by the way -for the people bashing clickbank direct link does not work -

http://www.rocketpiano.com/

Let me know if you have questions..
 
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Cloaking will work otherwise the ad campaign will usually not be approved.

Agree. if there is some problem with your script it will be disapproved.. I would assume if they find out you are content clocking they will straight suspend but it might not always be the case.
 
my biggest problem is to actually find decent CPA Offers with good LPs. most of them do not have the slightest chance to get approved(no navigation ect). do you favor any categories for you adwords campaigns?

Well that's a tough question to answer and depends on an individuals personal taste, I will give you a hint though.

Look for higher payout offers which pays per lead , Not the usual zip, trial and email submits - they are too crap for Adwords. Soon you will find landing pages which will make you feel comfortable. Little bit of experiment and you will be on right track.

Beaware higher offers have high CPCs so until you have some budget to spare and test, be careful with it.
 
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