Can you increase engagements with description CTAs? Nope!

Have you noticed new accounts that use call to actions?

I don't know about you, but when I see an account with "tag a friend that needs to see this" and there's 0 comments--except that guy botting with a "Nice profile dude! and like 5 fire emojis.

Why does this happen? Why do bigger accounts use CTAs?

Trust, credibility, and herd mentality.

First, it's riskier to engage with a post if there aren't other comments or engagements. This is where herd mentality is important.

Second, you only obey CTAs when credibility and trust is built.

If your content is good, you'll get tons of engagements without a CTA.

When your content is good, they're not obeying the CTA. They're engaging, because it's worthy of engagement.

A better way of doing things:

Making controversial descriptions.

Here's the thing, if you want people to get talking--you need to create the conversation.

Get under people's skin and create a divide between fans of your niche.

You'll see this a lot in the political niche, but there is polarity in every niche.

I would do this a lot in the comic book niche. I would get people to fight each other over DC vs Marvel, who would beat who in a fight, etc...

This is when I noticed that if you want more engagement--you need to create emotion. If your content isn't the best, you can still have the best descriptions.

Create a conversation and people will talk.

I really like this! I totally agree. It comes with no surpise that as credibilty and trust is built the hurd will follow as one does and so and so forth. Maybe a good one for people who dont already have a following could post their personal opinion to the CTA in the comments to make it look like from a glance, as someone has engaged with the post before them.

People see through CTA's now a days, not Instagram algo. You have to be more creative with your ways to drive engagement