I've been seeing a lot of threads about email lists lately and how successful they are, so it's making me curious and I think I will venture into this for my first IM venture. How am I able to build an email list? I read things about solo ads, which is paying people to send out an email on their email lists, right? How can I get started in this? I have a decent amount of money to invest in ($200). Could anyone point me in the right direction? It would be very appreciated.