Blog to share value

Steve Jobs focused first on the CUSTOMER - what kind of experience do you want the USER to walk away with?


This is in SHARP CONTRAST to how many bloggers approach their blogs....

Usually, the focus is on: How can I make money? How can I get traffic? Etc etc

When a blog's focus is on VALUE, it stands out and it makes it all that much easier to ATTRACT LINKS

Compare blogs similar to Brian Dean's Backlinko to the 1000000000000+ other backlink building/SEO blogs out there... see the difference?

What are the hallmarks of BLOGS that people would want to a) READ and b) SHARE?

- Focused on key questions people are actually looking for
- Easy to read : no nasty large blocks of text - 1 to 2 sentences max per paragraphs
- Easy to scan - uses subheadings in the form of questions
- Engaging and appeals to emotion
- Creates emotional urgency

Great blogs produce EXPERIENCES
Average blogs serve out info that, SADLY, Google just scrapes in its snippets

Focus on the customer so you can take your blog's performance to the next level!

Remember: People won't care about what you KNOW... until they know that you CARE

Great post, I learnt alot.

Simeon4real said:

Great post, I learnt alot.

Click to expand...

This video timing is 5 minutes but you learned a lot within 4 minutes
Great!

SEOspur said:

This video timing is 5 minutes but you learned a lot within 4 minutes
Great!

Click to expand...

I didn't watch the video,but I read the write up, and yeah, I learnt alot

Really good info about blog i like it

Very true words

I like it.

value value value get that in your head

Keep this value focus in mind even when you are RECYCLING / REPURPOSING your blog content

Why?

Different platform audiences have different expectations of value depending on the platform they are on