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Blog Home Page Seo

BrandSlick

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hi, I'm running a general blog.it covers mostly girls and women stuff like giving tips ideas, diy, wellness, fashion, beauty.

so now I have a small problem. how can I SEO my home page? because it doesn't have a fixed niche keyword.

expert please help me
 
This sounds like a authority content website with a broad niche. I would initially start by making my "brandname-tagline" the main keyword and then slowly adding articles on the different topics like diy, wellness, fashion, beauty. Later on, depending on which of those topics do well, I will optimize the homepage for that topic and use that as main keyword.
 
Write content. After awhile, whatever starts getting ranked in top 10 add a "Favourite Articles" section to your homepage with links to those top 6 articles to give your homepage link juice.
 
Check Google Webmaster Console to see if you're already ranking for any keywords. Keep writing articles and build guest post/niche edit or build your own PBN network using your brand name variations for anchor text.
 
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